Principles of Marketing (17th Ed) - 8 Angebote vergleichen
| Preise | Feb. 19 | März 19 | Apr. 19 | Juni 19 | Aug. 19 |
|---|---|---|---|---|---|
| Schnitt | € 25,42 | € 21,17 | € 99,66 | € 393,06 | € 23,28 |
| Nachfrage |
1
Principles of Marketing (17th Ed) (2015)
EN PB NWISBN: 9789352865611 bzw. 9352865618, in Englisch, Pearson India, Taschenbuch, neu.
से नया: £14.31 (39 प्रदान करता है)
से प्रयोग किया जाता: £15.41 (19 प्रदान करता है)
58 से Amazon.co.uk और प्रस्ताव दिखाएं
Lieferung aus: Vereinigtes Königreich Großbritannien und Nordirland, Usually dispatched within 1-2 business days, इसके अलावा अगर (शिप) शिपिंग.
Von Händler/Antiquariat, Dezire Books.
Please Read Notes: Brand New, International Softcover Edition, Printed in black and white pages, minor self wear on the cover or pages, Sale restriction may be printed on the book, but Book name, contents, and author are exactly same as Hardcover Edition. Fast delivery through DHL/FedEx express. Paperback, लेबल: Pearson India, Pearson India, उत्पाद समूह: Book, प्रकाशित: 2015-03-15, रिलीज की तारीख: 2015-03-15, स्टूडियो: Pearson India, बिक्री रैंक: 1338941.
Von Händler/Antiquariat, Dezire Books.
Please Read Notes: Brand New, International Softcover Edition, Printed in black and white pages, minor self wear on the cover or pages, Sale restriction may be printed on the book, but Book name, contents, and author are exactly same as Hardcover Edition. Fast delivery through DHL/FedEx express. Paperback, लेबल: Pearson India, Pearson India, उत्पाद समूह: Book, प्रकाशित: 2015-03-15, रिलीज की तारीख: 2015-03-15, स्टूडियो: Pearson India, बिक्री रैंक: 1338941.
2
Principles of Marketing (17th Ed) (2015)
EN PB USISBN: 9789352865611 bzw. 9352865618, in Englisch, 728 Seiten, Pearson India, Taschenbuch, gebraucht.
से नया: £13.08 (28 प्रदान करता है)
से प्रयोग किया जाता: £16.89 (12 प्रदान करता है)
40 से Amazon.co.uk और प्रस्ताव दिखाएं
Lieferung aus: Vereinigtes Königreich Großbritannien und Nordirland, Usually dispatched within 1-2 business days, इसके अलावा अगर (शिप) शिपिंग.
Von Händler/Antiquariat, Shri Krishna Boooks.
Please Read Notes: Brand New, International Softcover Edition, Printed in black and white pages, minor self wear on the cover or pages, Sale restriction may be printed on the book, but Book name, contents, and author are exactly same as Hardcover Edition. Fast delivery through DHL/FedEx express. Paperback, लेबल: Pearson India, Pearson India, उत्पाद समूह: Book, प्रकाशित: 2015-03-15, रिलीज की तारीख: 2015-03-15, स्टूडियो: Pearson India, बिक्री रैंक: 1402868.
Von Händler/Antiquariat, Shri Krishna Boooks.
Please Read Notes: Brand New, International Softcover Edition, Printed in black and white pages, minor self wear on the cover or pages, Sale restriction may be printed on the book, but Book name, contents, and author are exactly same as Hardcover Edition. Fast delivery through DHL/FedEx express. Paperback, लेबल: Pearson India, Pearson India, उत्पाद समूह: Book, प्रकाशित: 2015-03-15, रिलीज की तारीख: 2015-03-15, स्टूडियो: Pearson India, बिक्री रैंक: 1402868.
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Principles of Marketing, 17th ed.
EN PBISBN: 9789352865611 bzw. 9352865618, in Englisch, Taschenbuch.
Lieferung aus: Vereinigte Staaten von Amerika, शिपिंग लागत के लिए: IND.
Von Händler/Antiquariat, Prolific Trading Inc.
Softcover. New. NEW, Paperback International Edition. Black & White or color, Cover and ISBN are Same & also similar contents as US editions. Standard delivery takes 5-9 business days by DHL/USPS with tracking number. . Choose expedited shipping for super-fast delivery 3-5 business days by DHL/USPS with tracking number. We may ship the books from multiple warehouses across the global, including India depending upon the availability of inventory storage. . In case of orders from Europe, custom charges may comply by the relevant government authority and we are not liable for it. Customer satisfaction guaranteed. Please feel free to contact us for any queries.
Von Händler/Antiquariat, Prolific Trading Inc.
Softcover. New. NEW, Paperback International Edition. Black & White or color, Cover and ISBN are Same & also similar contents as US editions. Standard delivery takes 5-9 business days by DHL/USPS with tracking number. . Choose expedited shipping for super-fast delivery 3-5 business days by DHL/USPS with tracking number. We may ship the books from multiple warehouses across the global, including India depending upon the availability of inventory storage. . In case of orders from Europe, custom charges may comply by the relevant government authority and we are not liable for it. Customer satisfaction guaranteed. Please feel free to contact us for any queries.
4
Principles of Marketing (17th Ed) (2018)
EN PB USISBN: 9789352865611 bzw. 9352865618, in Englisch, Pearson India, Taschenbuch, gebraucht.
Lieferung aus: Deutschland, Versandfertig in 1 - 2 Werktagen, इसके अलावा अगर (शिप) शिपिंग.
Von Händler/Antiquariat, JMD-Sons-International.
Please Read Notes: Brand New, International Softcover Edition, Printed in black and white pages, minor self wear on the cover or pages, Sale restriction may be printed on the book, but Book name, contents, and author are exactly same as Hardcover Edition. Fast delivery through DHL/FedEx express. Taschenbuch, लेबल: Pearson India, Pearson India, उत्पाद समूह: Book, प्रकाशित: 2018-01-01, स्टूडियो: Pearson India, बिक्री रैंक: 1153387.
Von Händler/Antiquariat, JMD-Sons-International.
Please Read Notes: Brand New, International Softcover Edition, Printed in black and white pages, minor self wear on the cover or pages, Sale restriction may be printed on the book, but Book name, contents, and author are exactly same as Hardcover Edition. Fast delivery through DHL/FedEx express. Taschenbuch, लेबल: Pearson India, Pearson India, उत्पाद समूह: Book, प्रकाशित: 2018-01-01, स्टूडियो: Pearson India, बिक्री रैंक: 1153387.
5
Principles of Marketing (17th Ed) (2018)
EN PB USISBN: 9789352865611 bzw. 9352865618, in Englisch, Pearson India, Taschenbuch, gebraucht.
Lieferung aus: Deutschland, Versandfertig in 1 - 2 Werktagen, इसके अलावा अगर (शिप) शिपिंग.
Von Händler/Antiquariat, Un Queen.
Please Read Notes: Brand New, International Softcover Edition, Printed in black and white pages, minor self wear on the cover or pages, Sale restriction may be printed on the book, but Book name, contents, and author are exactly same as Hardcover Edition. Fast delivery through DHL/FedEx express. Taschenbuch, लेबल: Pearson India, Pearson India, उत्पाद समूह: Book, प्रकाशित: 2018-01-01, स्टूडियो: Pearson India, बिक्री रैंक: 930528.
Von Händler/Antiquariat, Un Queen.
Please Read Notes: Brand New, International Softcover Edition, Printed in black and white pages, minor self wear on the cover or pages, Sale restriction may be printed on the book, but Book name, contents, and author are exactly same as Hardcover Edition. Fast delivery through DHL/FedEx express. Taschenbuch, लेबल: Pearson India, Pearson India, उत्पाद समूह: Book, प्रकाशित: 2018-01-01, स्टूडियो: Pearson India, बिक्री रैंक: 930528.
6
Symbolbild
Principles of Marketing (2018)
EN PB NWISBN: 9789352865611 bzw. 9352865618, in Englisch, Pearson Education, Taschenbuch, neu.
Lieferung aus: Vereinigte Staaten von Amerika, शिपिंग लागत के लिए: IND.
Von Händler/Antiquariat, Sun Ark Services Pvt Ltd.
Pearson Education, 2018-03-31. Paperback. New. Black & White. Description : Principles of Marketing helps students master today?s key marketing challenge: to create vibrant, interactive communities of consumers who make products and brands a part of their daily lives. Presenting fundamental marketing information within an innovative customer-value framework, the program helps students understand how to create value and gain loyal customers. The seventeenth edition has been thoroughly revised to reflect the major trends and forces impacting marketing in this era of customer value and high-tech customer relationships. Emphasizing the great role that technology plays in contemporary marketing, it?s packed with new stories and examples illustrating how companies employ technology to gain competitive advantage?from traditional marketing all-stars such as P and G and McDonald?s to new-age digital competitors such as Apple and Google.Features 1. The seventeenth edition adds fresh coverage in both traditional marketing areas and on fast-changing and trending topics such as customer engagement marketing, mobile and social media, IoT, Big data etc.2. This new edition continues to build on its customer engagement framework creating direct and continuous customer involvement in shaping brands, brand conversations, brand experiences and brand community.3. New coverage and fresh examples throughout the text address the latest customer engagement tools, practices and developments.4. New Marketing and the Economy features at the end of each Chapter provide contemporary examples for discussion and learning.5. The seventeenth edition continues to track fast-changing developments in marketing communications and the creation of marketing content and also provides new discussions and examples of the growth in global marketing.6. This new edition provides 18 new end-of-Chapter company cases by which students can apply what they learn to actual company situations.7. New and updated real-world marketing examples show concepts in action and bring key course concepts to life.Table of Contents Part 1 Defining Marketing and the Marketing Process 1 Marketing: Creating Customer Value and Engagement 2 Company and Marketing Strategy: Partnering to Build Customer Engagement, Value and Relationships Part 2 Understanding the Marketplace and Consumer Value 3 Analysing the Marketing Environment 4 Managing Marketing Information to Gain Customer Insights 5 Consumer Markets and Buyer Behaviour 6 Business Markets and Business Buyer Behaviour Part 3 Designing a Customer Value?Driven Strategy and Mix 7 Customer Value?Driven Marketing Strategy: Creating Value for Target Customers 8 Products, Services and Brands: Building Customer Value 9 Developing New Products and Managing the Product Life Cycle 10 Pricing: Understanding and Capturing Customer Value 11 Pricing Strategies: Additional Considerations 12 Marketing Channels: Delivering Customer Value 13 Retailing and Wholesaling 14 Engaging Consumers and Communicating Customer Value: Integrated Marketing Communication Strategy 15 Advertising and Public Relations 16 Personal Selling and Sales Promotion 17 Direct, Online, Social Media and Mobile Marketing Part 4 Extending Marketing 18 Creating Competitive Advantage 19 the Global Marketplace 20 Sustainable Marketing: Social Responsibility and Ethics.
Von Händler/Antiquariat, Sun Ark Services Pvt Ltd.
Pearson Education, 2018-03-31. Paperback. New. Black & White. Description : Principles of Marketing helps students master today?s key marketing challenge: to create vibrant, interactive communities of consumers who make products and brands a part of their daily lives. Presenting fundamental marketing information within an innovative customer-value framework, the program helps students understand how to create value and gain loyal customers. The seventeenth edition has been thoroughly revised to reflect the major trends and forces impacting marketing in this era of customer value and high-tech customer relationships. Emphasizing the great role that technology plays in contemporary marketing, it?s packed with new stories and examples illustrating how companies employ technology to gain competitive advantage?from traditional marketing all-stars such as P and G and McDonald?s to new-age digital competitors such as Apple and Google.Features 1. The seventeenth edition adds fresh coverage in both traditional marketing areas and on fast-changing and trending topics such as customer engagement marketing, mobile and social media, IoT, Big data etc.2. This new edition continues to build on its customer engagement framework creating direct and continuous customer involvement in shaping brands, brand conversations, brand experiences and brand community.3. New coverage and fresh examples throughout the text address the latest customer engagement tools, practices and developments.4. New Marketing and the Economy features at the end of each Chapter provide contemporary examples for discussion and learning.5. The seventeenth edition continues to track fast-changing developments in marketing communications and the creation of marketing content and also provides new discussions and examples of the growth in global marketing.6. This new edition provides 18 new end-of-Chapter company cases by which students can apply what they learn to actual company situations.7. New and updated real-world marketing examples show concepts in action and bring key course concepts to life.Table of Contents Part 1 Defining Marketing and the Marketing Process 1 Marketing: Creating Customer Value and Engagement 2 Company and Marketing Strategy: Partnering to Build Customer Engagement, Value and Relationships Part 2 Understanding the Marketplace and Consumer Value 3 Analysing the Marketing Environment 4 Managing Marketing Information to Gain Customer Insights 5 Consumer Markets and Buyer Behaviour 6 Business Markets and Business Buyer Behaviour Part 3 Designing a Customer Value?Driven Strategy and Mix 7 Customer Value?Driven Marketing Strategy: Creating Value for Target Customers 8 Products, Services and Brands: Building Customer Value 9 Developing New Products and Managing the Product Life Cycle 10 Pricing: Understanding and Capturing Customer Value 11 Pricing Strategies: Additional Considerations 12 Marketing Channels: Delivering Customer Value 13 Retailing and Wholesaling 14 Engaging Consumers and Communicating Customer Value: Integrated Marketing Communication Strategy 15 Advertising and Public Relations 16 Personal Selling and Sales Promotion 17 Direct, Online, Social Media and Mobile Marketing Part 4 Extending Marketing 18 Creating Competitive Advantage 19 the Global Marketplace 20 Sustainable Marketing: Social Responsibility and Ethics.
7
Principles of Marketing (2018)
EN PB NWISBN: 9789352865611 bzw. 9352865618, in Englisch, 728 Seiten, Pearson Education, Taschenbuch, neu.
से नया: INR 468.00 (39 प्रदान करता है)
39 से Amazon.in और प्रस्ताव दिखाएं
Lieferung aus: Indien, Usually dispatched within 1-2 business days, असली शिपिंग लागत अलग कर सकते हैं.
Von Händler/Antiquariat, Cover 2 Cover Book Store.
Principles of Marketing helps students master today’s key marketing challenge: to create vibrant, interactive communities of consumers who make products and brands a part of their daily lives. Presenting fundamental marketing information within an innovative customer-value framework, the program helps students understand how to create value and gain loyal customers. The seventeenth edition has been thoroughly revised to reflect the major trends and forces impacting marketing in this era of customer value and high-tech customer relationships. Emphasizing the great role that technology plays in contemporary marketing, it’s packed with new stories and examples illustrating how companies employ technology to gain competitive advantage–from traditional marketing all-stars such as P and G and McDonald’s to new-age digital competitors such as Apple and Google. Features 1. The seventeenth edition adds fresh coverage in both traditional marketing areas and on fast-changing and trending topics such as customer engagement marketing, mobile and social media, IoT, Big data etc. 2. This new edition continues to build on its customer engagement framework creating direct and continuous customer involvement in shaping brands, brand conversations, brand experiences and brand community. 3. New coverage and fresh examples throughout the text address the latest customer engagement tools, practices and developments. 4. New Marketing and the Economy features at the end of each Chapter provide contemporary examples for discussion and learning. 5. The seventeenth edition continues to track fast-changing developments in marketing communications and the creation of marketing content and also provides new discussions and examples of the growth in global marketing. 6. This new edition provides 18 new end-of-Chapter company cases by which students can apply what they learn to actual company situations. 7. New and updated real-world marketing examples show concepts in action and bring key course concepts to life. Table of Contents Part 1 Defining Marketing and the Marketing Process 1 Marketing: Creating Customer Value and Engagement 2 Company and Marketing Strategy: Partnering to Build Customer Engagement, Value and Relationships Part 2 Understanding the Marketplace and Consumer Value 3 Analysing the Marketing Environment 4 Managing Marketing Information to Gain Customer Insights 5 Consumer Markets and Buyer Behaviour 6 Business Markets and Business Buyer Behaviour Part 3 Designing a Customer Value–Driven Strategy and Mix 7 Customer Value–Driven Marketing Strategy: Creating Value for Target Customers 8 Products, Services and Brands: Building Customer Value 9 Developing New Products and Managing the Product Life Cycle 10 Pricing: Understanding and Capturing Customer Value 11 Pricing Strategies: Additional Considerations 12 Marketing Channels: Delivering Customer Value 13 Retailing and Wholesaling 14 Engaging Consumers and Communicating Customer Value: Integrated Marketing Communication Strategy 15 Advertising and Public Relations 16 Personal Selling and Sales Promotion 17 Direct, Online, Social Media and Mobile Marketing Part 4 Extending Marketing 18 Creating Competitive Advantage 19 the Global Marketplace 20 Sustainable Marketing: Social Responsibility and Ethics. Paperback, संस्करण: Seventeenth, लेबल: Pearson Education, Pearson Education, उत्पाद समूह: Book, प्रकाशित: 2018-03-31, स्टूडियो: Pearson Education, बिक्री रैंक: 2860.
Von Händler/Antiquariat, Cover 2 Cover Book Store.
Principles of Marketing helps students master today’s key marketing challenge: to create vibrant, interactive communities of consumers who make products and brands a part of their daily lives. Presenting fundamental marketing information within an innovative customer-value framework, the program helps students understand how to create value and gain loyal customers. The seventeenth edition has been thoroughly revised to reflect the major trends and forces impacting marketing in this era of customer value and high-tech customer relationships. Emphasizing the great role that technology plays in contemporary marketing, it’s packed with new stories and examples illustrating how companies employ technology to gain competitive advantage–from traditional marketing all-stars such as P and G and McDonald’s to new-age digital competitors such as Apple and Google. Features 1. The seventeenth edition adds fresh coverage in both traditional marketing areas and on fast-changing and trending topics such as customer engagement marketing, mobile and social media, IoT, Big data etc. 2. This new edition continues to build on its customer engagement framework creating direct and continuous customer involvement in shaping brands, brand conversations, brand experiences and brand community. 3. New coverage and fresh examples throughout the text address the latest customer engagement tools, practices and developments. 4. New Marketing and the Economy features at the end of each Chapter provide contemporary examples for discussion and learning. 5. The seventeenth edition continues to track fast-changing developments in marketing communications and the creation of marketing content and also provides new discussions and examples of the growth in global marketing. 6. This new edition provides 18 new end-of-Chapter company cases by which students can apply what they learn to actual company situations. 7. New and updated real-world marketing examples show concepts in action and bring key course concepts to life. Table of Contents Part 1 Defining Marketing and the Marketing Process 1 Marketing: Creating Customer Value and Engagement 2 Company and Marketing Strategy: Partnering to Build Customer Engagement, Value and Relationships Part 2 Understanding the Marketplace and Consumer Value 3 Analysing the Marketing Environment 4 Managing Marketing Information to Gain Customer Insights 5 Consumer Markets and Buyer Behaviour 6 Business Markets and Business Buyer Behaviour Part 3 Designing a Customer Value–Driven Strategy and Mix 7 Customer Value–Driven Marketing Strategy: Creating Value for Target Customers 8 Products, Services and Brands: Building Customer Value 9 Developing New Products and Managing the Product Life Cycle 10 Pricing: Understanding and Capturing Customer Value 11 Pricing Strategies: Additional Considerations 12 Marketing Channels: Delivering Customer Value 13 Retailing and Wholesaling 14 Engaging Consumers and Communicating Customer Value: Integrated Marketing Communication Strategy 15 Advertising and Public Relations 16 Personal Selling and Sales Promotion 17 Direct, Online, Social Media and Mobile Marketing Part 4 Extending Marketing 18 Creating Competitive Advantage 19 the Global Marketplace 20 Sustainable Marketing: Social Responsibility and Ethics. Paperback, संस्करण: Seventeenth, लेबल: Pearson Education, Pearson Education, उत्पाद समूह: Book, प्रकाशित: 2018-03-31, स्टूडियो: Pearson Education, बिक्री रैंक: 2860.
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Principles of Marketing,17/ed
EN PB NWISBN: 9789352865611 bzw. 9352865618, in Englisch, Pearson Education, Taschenbuch, neu.
Lieferung aus: Indien, शिपिंग लागत के लिए: IND.
Von Händler/Antiquariat, Bookbase.
Pearson Education. PAPERBACK. New . New Book. Shipped via DHL/FEDEX with tracking ID.
Von Händler/Antiquariat, Bookbase.
Pearson Education. PAPERBACK. New . New Book. Shipped via DHL/FEDEX with tracking ID.
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