The Effectiveness of the Internet as a Marketing Tool in Tourism: Exploring international tourists' preferences for information sources at various stages of decision- making
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| Preise | 2013 | 2014 | 2015 | 2020 |
|---|---|---|---|---|
| Schnitt | € 71,60 | € 81,56 | € 91,73 | € 68,00 |
| Nachfrage |
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The Effectiveness of the Internet as a Marketing Tool in Tourism
DE PB NWISBN: 9783838304175 bzw. 3838304179, in Deutsch, LAP Lambert Academic Publishing, Taschenbuch, neu.
Von Händler/Antiquariat, BuySomeBooks [52360437], Las Vegas, NV, U.S.A.
Paperback. 188 pages. Dimensions: 8.3in. x 5.7in. x 0.2in.With the ever-increasing number of people accessing the Internet and the explosion of e-commerce world wide, there are considerable implications for the tourism industry. Tourism suppliers are investing in the Internet via web pages, advertising and e- commerce, but what role does the Internet actually play in tourism Before more money is placed into the e-economy, it is important to study the effectiveness of the Internet as a marketing tool in tourism. In order to better address the concerns described above, this research accomplishes several tasks. First, the significance of researching Internet use within the tourism context is established. Specifically, theories from postmodernism, post-industrialism and post- structuralism are drawn upon as they frame this study. Second, this research explores motivation and decision making within tourism and how the Internet is used during stages of travel preparation, planning and activities. Third, this research explores tourist preferences for novelty and familiarity in three dimensions; travel services, social contact and destination choices, and examines how these are associated with Internet use. This item ships from multiple locations. Your book may arrive from Roseburg,OR, La Vergne,TN.
Paperback. 188 pages. Dimensions: 8.3in. x 5.7in. x 0.2in.With the ever-increasing number of people accessing the Internet and the explosion of e-commerce world wide, there are considerable implications for the tourism industry. Tourism suppliers are investing in the Internet via web pages, advertising and e- commerce, but what role does the Internet actually play in tourism Before more money is placed into the e-economy, it is important to study the effectiveness of the Internet as a marketing tool in tourism. In order to better address the concerns described above, this research accomplishes several tasks. First, the significance of researching Internet use within the tourism context is established. Specifically, theories from postmodernism, post-industrialism and post- structuralism are drawn upon as they frame this study. Second, this research explores motivation and decision making within tourism and how the Internet is used during stages of travel preparation, planning and activities. Third, this research explores tourist preferences for novelty and familiarity in three dimensions; travel services, social contact and destination choices, and examines how these are associated with Internet use. This item ships from multiple locations. Your book may arrive from Roseburg,OR, La Vergne,TN.
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The Effectiveness of the Internet as a Marketing Tool in Tourism (2015)
DE PB NWISBN: 9783838304175 bzw. 3838304179, in Deutsch, LAP LAMBERT ACADEMIC PUB 01/04/2015, Taschenbuch, neu.
Von Händler/Antiquariat, Books2Anywhere [190245], Fairford, United Kingdom.
New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. This item is printed on demand.
New Book. Shipped from UK in 4 to 14 days. Established seller since 2000. This item is printed on demand.
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The Effectiveness of the Internet as a Marketing Tool in Tourism (2015)
DE PB NWISBN: 9783838304175 bzw. 3838304179, in Deutsch, LAP LAMBERT ACADEMIC PUB 01/03/2015, Taschenbuch, neu.
Von Händler/Antiquariat, Paperbackshop-US [8408184], Secaucus, NJ, U.S.A.
New Book. Shipped from US within 10 to 14 business days. Established seller since 2000. This item is printed on demand.
New Book. Shipped from US within 10 to 14 business days. Established seller since 2000. This item is printed on demand.
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The Effectiveness of the Internet as a Marketing Tool in Tourism (2014)
DE PB NWISBN: 9783838304175 bzw. 3838304179, in Deutsch, LAP LAMBERT ACADEMIC PUB 01/07/2014, Taschenbuch, neu.
Von Händler/Antiquariat, Books2Anywhere [190245], Fairford, GLO, United Kingdom.
New Book. This item is printed on demand. Shipped from UK. This item is printed on demand.
New Book. This item is printed on demand. Shipped from UK. This item is printed on demand.
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The Effectiveness of the Internet as a Marketing Tool in Tourism (2009)
DE PB NW RPISBN: 9783838304175 bzw. 3838304179, in Deutsch, Taschenbuch, neu, Nachdruck.
Von Händler/Antiquariat, English-Book-Service - A Fine Choice [1048135], Waldshut-Tiengen, Germany.
This item is printed on demand for shipment within 3 working days.
This item is printed on demand for shipment within 3 working days.
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The Effectiveness of the Internet as a Marketing Tool in Tourism
~EN PB NWISBN: 9783838304175 bzw. 3838304179, vermutlich in Englisch, Taschenbuch, neu.
Lieferung aus: Deutschland, Next Day, Versandkostenfrei.
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
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