Marketing Practices of a Shopping Center: An Assessment of P & F Mall, Legazpi City, Philippines
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Von Händler/Antiquariat, AHA-BUCH GmbH [51283250], Einbeck, Germany.
This item is printed on demand - Print on Demand Titel. Neuware - This book reports on an assessment of the effectiveness of the marketing practices employed by P & F Mall in Legazpi City, Philippines. It covered the four P's of the marketing mix, namely, product, price, place and promotion. It used the descriptive research method employing a questionnaire-checklist and surveyed the customers of the mall in the different sections. As a shopping center, P & F Mall employed a variety of marketing practices and was found out that there were overwhelming strengths than weaknesses. Recommendations were forwarded to address the weaknesses and enhancement strategies were also designed. This book gives empirical findings which have significant implications to big retail businesses in the trade industry. Business practitioners, academics, students and the general public may benefit significantly from this book. 100 pp. Englisch.

Lieferung aus: Deutschland, Versandkostenfrei.
Marketing Practices of a Shopping Center: This book reports on an assessment of the effectiveness of the marketing practices employed by P & F Mall in Legazpi City, Philippines. It covered the four P`s of the marketing mix, namely, product, price, place and promotion. It used the descriptive research method employing a questionnaire-checklist and surveyed the customers of the mall in the different sections. As a shopping center, P & F Mall employed a variety of marketing practices and was found out that there were overwhelming strengths than weaknesses. Recommendations were forwarded to address the weaknesses and enhancement strategies were also designed. This book gives empirical findings which have significant implications to big retail businesses in the trade industry. Business practitioners, academics, students and the general public may benefit significantly from this book. Englisch, Taschenbuch.

Lieferung aus: Vereinigtes Königreich Großbritannien und Nordirland, 11, zzgl. Versandkosten.
This book reports on an assessment of the effectiveness of the marketing practices employed by P & F Mall in Legazpi City, Philippines. It covered the four P's of the marketing mix, namely, product, price, place and promotion. It used the descriptive research method employing a questionnaire-checklist and surveyed the customers of the mall in the different sections. As a shopping center, P & F Mall employed a variety of marketing practices and was found out that there were overwhelming strengths than weaknesses. Recommendations were forwarded to address the weaknesses and enhancement strategies were also designed. This book gives empirical findings which have significant implications to big retail businesses in the trade industry. Business practitioners, academics, students and the general public may benefit significantly from this book.

Lieferung aus: Vereinigte Staaten von Amerika, Usually ships in 24 hours.
Von Händler/Antiquariat, Amazon.com.
This book reports on an assessment of the effectiveness of the marketing practices employed by P & F Mall in Legazpi City, Philippines. It covered the four P's of the marketing mix, namely, product, price, place and promotion. It used the descriptive research method employing a questionnaire-checklist and surveyed the customers of the mall in the different sections. As a shopping center, P & F Mall employed a variety of marketing practices and was found out that there were overwhelming strengths than weaknesses. Recommendations were forwarded to address the weaknesses and enhancement strategies were also designed. This book gives empirical findings which have significant implications to big retail businesses in the trade industry. Business practitioners, academics, students and the general public may benefit significantly from this book. Paperback, Label: LAP LAMBERT Academic Publishing, LAP LAMBERT Academic Publishing, Produktgruppe: Book, Publiziert: 2012-10-04, Freigegeben: 2012-10-04, Studio: LAP LAMBERT Academic Publishing, Verkaufsrang: 6128347.

Marketing Practices of a Shopping Center ab 49 EURO An Assessment of P & F Mall, Legazpi City, Philippines.

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Von Händler/Antiquariat, Aaron Grey Libraio.
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Lieferung aus: Deutschland, Lieferart: Free, Lieferung: Weltweit, Artikelstandort: 37574 Einbeck,Deutschland, Versandkostenfrei.
Von Händler/Antiquariat, aha-buch - AHA-BUCH.
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