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International Direct Marketing: Principles, Best Practices, Marketing Facts (Paperback)
12 Angebote vergleichen
Preise | 2013 | 2014 | 2015 | 2023 |
---|---|---|---|---|
Schnitt | € 62,31 | € 71,50 | € 83,44 | € 69,54 |
Nachfrage |
International Direct Marketing
ISBN: 9783642072581 bzw. 3642072585, in Deutsch, Springer, Berlin, Taschenbuch, neu.
buecher.de GmbH & Co. KG, [1].
This book is the first to focus exclusively on IDM, integrating state-of-the-art knowledge, best practice and unique data. It offers a unique mix of academic review, best-practice cases on IDM and advanced professional information on IDM in selected countries.Softcover reprint of hardcover 1st ed. 2007. 2010. xxvi, 326 S. 71 Farbabb. 235 mmVersandfertig in 3-5 Tagen, Softcover.
International Direct Marketing (2010)
ISBN: 9783642072581 bzw. 3642072585, in Deutsch, Springer Okt 2010, Taschenbuch, neu, Nachdruck.
This item is printed on demand - Print on Demand Titel. - This book is the first to focus exclusively on International direct marketing (IDM), integrating state-of-the-art knowledge, best practice and unique data. The first part is a comprehensive, well-structured review, covering all relevant sources from academic journals to practitioner magazines. The second part consists of best practice examples on various aspects of IDM. The third part contains a summary of a proprietary consumer study on direct marketing attitudes and affinities across 24 countries worldwide, accompanied by country-specific fact sheets for IDM campaigns. 352 pp. Englisch.
International Direct Marketing: Principles, Best Practices, Marketing Facts (Paperback) (2010)
ISBN: 9783642072581 bzw. 3642072585, in Deutsch, Springer-Verlag Berlin and Heidelberg GmbH Co. KG, Germany, Taschenbuch, neu, Nachdruck.
Von Händler/Antiquariat, The Book Depository EURO [60485773], Slough, United Kingdom.
Language: English Brand New Book ***** Print on Demand *****.This book is the first to focus exclusively on International direct marketing (IDM), integrating state-of-the-art knowledge, best practice and unique data. The first part is a comprehensive, well-structured review, covering all relevant sources from academic journals to practitioner magazines. The second part consists of best practice examples on various aspects of IDM. The third part contains a summary of a proprietary consumer study on direct marketing attitudes and affinities across 24 countries worldwide, accompanied by country-specific fact sheets for IDM campaigns.
International Direct Marketing
ISBN: 9783642072581 bzw. 3642072585, vermutlich in Englisch, Springer Nature, Taschenbuch, neu.
Direct marketing is a fast-growing and dominant domestic marketing instrument in many countries. Direct marketing follows the path of the rapid advances of globalization: international direct marketing (IDM) is already a multi-billion dollar business and an attractive instrument for foreign market entry and international customer communication. This book is the first to focus exclusively on IDM, combining state-of-the-art knowledge, best practice and unique data: The first part is a comprehensive, well-structured review, covering relevant sources ranging from academic journals to practitioner magazines. The second part consists of best practice examples of various aspects of IDM. The third part contains a summary of a proprietary consumer study on direct marketing attitudes and affinities across 24 countries in North America, Europe and Asia. The book provides the reader with a comprehensive and easy-to-understand guide to international direct marketing. Soft cover.
International Direct Marketing: Principles, Best Practices, Marketing Facts
ISBN: 9783642072581 bzw. 3642072585, in Englisch, Springer Berlin Heidelberg, Springer Berlin Heidelberg, Springer Berlin Heidelberg, gebraucht.
Direct marketing is a fast-growing and ***nt domestic marketing instrument in many countries. Direct marketing follows the path of the rapid advances of globalization: international direct marketing (IDM) is already a multi-billion dollar business and an attractive instrument for foreign market entry and international customer communication. This book is the first to focus exclusively on IDM, combining state-of-the-art knowledge, best practice and unique data: The first part is a comprehensive, well-structured review, covering relevant sources ranging from academic journals to practitioner magazines. The second part consists of best practice examples of various aspects of IDM. The third part contains a summary of a proprietary consumer study on direct marketing attitudes and affinities across 24 countries in North America, Europe and Asia. The book provides the reader with a comprehensive and easy-to-understand guide to international direct marketing.
International Direct Marketing: Principles, Best Practices, Marketing Facts
ISBN: 9783642072581 bzw. 3642072585, in Deutsch, Springer, Taschenbuch, gebraucht.
3642072585 USED BOOK in good condition| No supplements| Normal wear to cover, edges, spine, corners, and pages | Writing / highlighting | Inventory stickers | Satisfaction guaranteed!
International Direct Marketing (2007)
ISBN: 9783540396321 bzw. 3540396322, in Deutsch, Springer, Berlin/Heidelberg, Deutschland, neu.
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
International Direct Marketing - Principles, Best Practices, Marketing Facts
ISBN: 9783540396321 bzw. 3540396322, in Deutsch, Springer Berlin, neu, E-Book, elektronischer Download.
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
International Direct Marketing
ISBN: 9783540396321 bzw. 3540396322, vermutlich in Englisch, Springer Nature, neu, E-Book, elektronischer Download.
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen
International Direct Marketing als eBook von (2007)
ISBN: 9783540396321 bzw. 3540396322, in Deutsch, Springer Berlin Heidelberg, neu.
International Direct Marketing ab 53.49 EURO Principles, Best Practices, Marketing Facts. Auflage 2007.