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9783639405965 - Wiedmaier, Verena; Söder, Britt Alexandra: Intercultural Issues in Online Communication: A German-Egyptian Comparison - Buch
1
Wiedmaier, Verena; Söder, Britt Alexandra (?):

Intercultural Issues in Online Communication: A German-Egyptian Comparison (2012) (?)

ISBN: 9783639405965 (?) bzw. 363940596X, in Deutsch, AV Akademikerverlag, Taschenbuch, neu, Nachdruck

68,01 + Versand: 3,49 = 71,50(unverbindlich)
Von Händler/Antiquariat, English-Book-Service - A Fine Choice [1048135], Waldshut-Tiengen, Germany
This item is printed on demand for shipment within 3 working days.
Kommentar des Händlers/Antiquariats English-Book-Service - A Fine Choice [1048135], Waldshut-Tiengen, Germany:
Händlerbewertung: 5, NEW BOOK, New
Bestellnummer bei der Plattform Abebooks.de: 13788275275
Daten vom 18.10.2014 08:36h
ISBN (andere Schreibweisen): 3-639-40596-X, 978-3-639-40596-5
9783639405965 - Wiedmaier, Verena Söder, Britt Alexandra: Intercultural Issues in Online Communication - Buch
2
Wiedmaier, Verena Söder, Britt Alexandra (?):

Intercultural Issues in Online Communication (?)

ISBN: 9783639405965 (?) bzw. 363940596X, in Deutsch, Av Akademikerverlag, Taschenbuch, neu

Versandkostenfrei
buecher.de GmbH & Co. KG, [1]
Revision with unchanged content. In these times of rapid increase of internet usage, the question arises for multinational companies (MNCs) whether to standardise or adapt their inter net presence to different cultural groupings or even subcultures. The authors attempted to address this problem with an approach relatively new up to now. Global players have already realised their opportunities to add value to their company by setting up a high quality internet performance and a prop erly designed website. This raises the question whether these companies could use their basic home country website for all cultures or if any adaptation should be conducted. If so, it has to be determined on the one hand to what degree an adaptation still aligns with the corporate identity or on the other hand if the companies should rather respect the culture of the respective market they are operating in. The overall target of this research is therefore to assist MNCs by producing recommendations concerning the promotion of products and services for a particular transnational consumer group. There fore, country-specific websites of companies rooted in different cultural origins are selected for this research, namely EgyptAir, Mercedes-Benz and SonyEricsson. This publication targets at companies seeking to develop a foreign market in particular the Arab cultural area.196 S. 220 mmVersandfertig in 3-5 Tagen, Softcover
Kommentar des Händlers/Antiquariats buecher.de GmbH & Co. KG, [1]:
Händlerbewertung: 98.9%
Daten vom 18.10.2014 08:36h
ISBN (andere Schreibweisen): 3-639-40596-X, 978-3-639-40596-5
9783639405965 - Wiedmaier, Verena;Söder, Britt Alexandra: Intercultural Issues in Online Communication - Buch
3
Wiedmaier, Verena;Söder, Britt Alexandra (?):

Intercultural Issues in Online Communication (?)

ISBN: 9783639405965 (?) bzw. 363940596X, in Deutsch, VDM Verlag Dr. Müller, Saarbrücken, Deutschland, neu

68,00(unverbindlich)
zzgl. Versandkosten, Sofort lieferbar
Von Händler/Antiquariat
A German-Egyptian Comparison, A German-Egyptian Comparison
Bestellnummer des Händlers: 19057830
Bestellnummer bei der Plattform Ebook.de: 647142788
Kategorie: Bücher > Wissenschaft > Medienwissenschaft
Daten vom 18.10.2014 08:36h
ISBN (andere Schreibweisen): 3-639-40596-X, 978-3-639-40596-5
9783639405965 - Wiedmaier, Verena; Söder, Britt Alexandra: Intercultural Issues in Online Communication: A German-Egyptian Comparison - Buch
4
Wiedmaier, Verena; Söder, Britt Alexandra (?):

Intercultural Issues in Online Communication: A German-Egyptian Comparison (2012) (?)

ISBN: 9783639405965 (?) bzw. 363940596X, in Deutsch, AV Akademikerverlag, Taschenbuch, neu, Nachdruck

68,01 + Versand: 3,00 = 71,01(unverbindlich)
Von Händler/Antiquariat, English-Book-Service Mannheim [1048135], Mannheim, Germany
This item is printed on demand for shipment within 3 working days.
Kommentar des Händlers/Antiquariats English-Book-Service Mannheim [1048135], Mannheim, Germany:
Händlerbewertung: 4, NEW BOOK, New
Bestellnummer bei der Plattform Abebooks.de: 13788275275
Daten vom 23.09.2015 17:38h
ISBN (andere Schreibweisen): 3-639-40596-X, 978-3-639-40596-5
9783639405965 - Verena Wiedmaier: Intercultural Issues in Online Communication - Buch
5
Verena Wiedmaier (?):

Intercultural Issues in Online Communication (2012) (?)

ISBN: 9783639405965 (?) bzw. 363940596X, in Deutsch, AV Akademikerverlag Mai 2012, Taschenbuch, neu, Nachdruck

68,00 + Versand: 15,50 = 83,50(unverbindlich)
Von Händler/Antiquariat, AHA-BUCH GmbH [51283250], Einbeck, Germany
This item is printed on demand - Print on Demand Titel. Neuware - Revision with unchanged content. In these times of rapid increase of internet usage, the question arises for multinational companies (MNCs) whether to standardise or adapt their inter net presence to different cultural groupings or even subcultures. The authors attempted to address this problem with an approach relatively new up to now. Global players have already realised their opportunities to add value to their company by setting up a high quality internet performance and a prop erly designed website. This raises the question whether these companies could use their basic home country website for all cultures or if any adaptation should be conducted. If so, it has to be determined on the one hand to what degree an adaptation still aligns with the corporate identity or on the other hand if the companies should rather respect the culture of the respective market they are operating in. The overall target of this research is therefore to assist MNCs by producing recommendations concerning the promotion of products and services for a particular transnational consumer group. There fore, country-specific websites of companies rooted in different cultural origins are selected for this research, namely EgyptAir, Mercedes-Benz and SonyEricsson. This publication targets at companies seeking to develop a foreign market in particular the Arab cultural area. 196 pp. Englisch
Kommentar des Händlers/Antiquariats AHA-BUCH GmbH [51283250], Einbeck, Germany:
Händlerbewertung: 5, NEW BOOK, New
Bestellnummer bei der Plattform Abebooks.de: 10407758103
Daten vom 23.09.2015 17:38h
ISBN (andere Schreibweisen): 3-639-40596-X, 978-3-639-40596-5

9783639405965

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