Marketing Libraries in a Web 2.0 World (Ifla Publications Series, Annual Membership Subscription)
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Marketing Libraries in a Web 2.0 World (Ifla Publications Series) (2011)
EN HC US FE
ISBN: 9783110263312 bzw. 3110263319, in Englisch, 170 Seiten, De Gruyter, gebundenes Buch, gebraucht, Erstausgabe.
Neu ab: $93.18 (16 Angebote)
Gebraucht ab: $78.70 (11 Angebote)
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Von Händler/Antiquariat, books_from_california.
Marketing the 21st century library and information organization to its customers using Web 2.0 tools is a hot topic. These proceedings of a conference held in Stockholm, August 2010, focus on the marketing applications and (non-technical) aspects of Web 2.0 in library and information setups. The papers included (in English and French) explore and discuss: General concepts of Web 2.0 and marketing of library and information organizations; how libraries are adopting Web 2.0 marketing strategies; marketing libraries to clients using Web 2.0 tools; international trends and Interesting cases of marketing through Web 2.0 tools. Hardcover, Ausgabe: 1, Label: De Gruyter, De Gruyter, Produktgruppe: Book, Publiziert: 2011-05-17, Studio: De Gruyter, Verkaufsrang: 7119634.
Von Händler/Antiquariat, books_from_california.
Marketing the 21st century library and information organization to its customers using Web 2.0 tools is a hot topic. These proceedings of a conference held in Stockholm, August 2010, focus on the marketing applications and (non-technical) aspects of Web 2.0 in library and information setups. The papers included (in English and French) explore and discuss: General concepts of Web 2.0 and marketing of library and information organizations; how libraries are adopting Web 2.0 marketing strategies; marketing libraries to clients using Web 2.0 tools; international trends and Interesting cases of marketing through Web 2.0 tools. Hardcover, Ausgabe: 1, Label: De Gruyter, De Gruyter, Produktgruppe: Book, Publiziert: 2011-05-17, Studio: De Gruyter, Verkaufsrang: 7119634.
2
Symbolbild
Marketing Libraries in a Web 2.0 World
DE HC NW
ISBN: 9783110263312 bzw. 3110263319, in Deutsch, De Gruyter De Gruyter Saur, gebundenes Buch, neu.
Lieferung aus: Deutschland, zzgl. Versandkosten.
buecher.de GmbH & Co. KG, [1].
Marketing the 21st century library and information organization to its new age customers using Web 2.0 tools is a hot topic. These proceedings focus on the marketing applications and (non- technical) aspects of Web 2.0 in library and information set ups. The papers in English and French are exploring and discussing the following aspects: General concepts of Web 2.0 and marketing of library and information organizations How libraries are adopting Web 2.0 marketing strategies Marketing libraries to clients in using Web 2.0 tools International trends and Interesting cases of marketing through Web 2.0 tools.2011. XIV, 161 S. 230 mmSofort lieferbar, Hardcover.
buecher.de GmbH & Co. KG, [1].
Marketing the 21st century library and information organization to its new age customers using Web 2.0 tools is a hot topic. These proceedings focus on the marketing applications and (non- technical) aspects of Web 2.0 in library and information set ups. The papers in English and French are exploring and discussing the following aspects: General concepts of Web 2.0 and marketing of library and information organizations How libraries are adopting Web 2.0 marketing strategies Marketing libraries to clients in using Web 2.0 tools International trends and Interesting cases of marketing through Web 2.0 tools.2011. XIV, 161 S. 230 mmSofort lieferbar, Hardcover.
3
Marketing Libraries in a Web 2.0 World (Ifla Publications Series, Annual Membership Subscription)
~DE NW
ISBN: 9783110263312 bzw. 3110263319, vermutlich in Deutsch, de Gruyter, Berlin/New York, Deutschland, neu.
Lieferung aus: Deutschland, sofort lieferbar.
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