Persuading Aristotle, The timeless art of persuasion in business, negotiation and the media
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Lieferung aus: Vereinigtes Königreich Großbritannien und Nordirland, 3-5 Days.
In this text the author explains how the principles of persuasion taught by Aristotle in the Lyceum of Ancient Greece - ethos, logos and pathos - can be used today. He presents the principles that can be used every time it is necessary to influence someone else's view. He shows readers how to draw upon the logic of their argument, their empathy with an audience, their imagination and credibility in order to persuade different types of listeners.

Lieferung aus: Niederlande, Direct beschikbaar.
Von Privat, bol.com.
'When Peter Thompson, master of the broadcasting art, turns his attention to the nuts and bolts of persuasion, the result is precisely what you d expect: lucid, comprehensive and intensely practical.' Hugh Mackay, Author of The Good Listener 'As soon as you move one step up from the bottom, your effectiveness depends on your ability to reach others through the spoken and written word.' Peter Drucker In the information age, where the contest of ideas is paramount, being able to get others to accept... 'When Peter Thompson, master of the broadcasting art, turns his attention to the nuts and bolts of persuasion, the result is precisely what you d expect: lucid, comprehensive and intensely practical.' Hugh Mackay, Author of The Good Listener 'As soon as you move one step up from the bottom, your effectiveness depends on your ability to reach others through the spoken and written word.' Peter Drucker In the information age, where the contest of ideas is paramount, being able to get others to accept your idea is what counts between success and failure. Yet the art of persuasion was refined 2000 years ago in the Lyceum of Ancient Greece. There Aristotle, the master of rhetoric, taught the timeless secrets of ethos, logos and pathos. A modern master of communication, Peter Thompson, rediscovers those secrets and presents them to you in Persuading Aristotle. Principles that you can use day in and day out, every time you face someone who you need to see things your way. Thompson shows you how to draw upon the logic of your argument, your empathy with your audience, your imagination and your credibility, and how to best persuade different types of listeners. Thompson's simple and elegant style, enlightening examples and practical insights will change the way you think about getting your message across>in presentations, negotiations and the media. You ll be a more confident, strategic persuader, capable of persuading Aristotle himself. 'Competence in public speaking is as essential today as it was for the senators, traders and citizens of ancient Greece. Peter Thompson's Persuading Aristotle is highly recommended ' David Griggs, National President National Speakers Association of Australia PETER THOMPSON is host of ABC Radio National s breakfast program, and ABC TV s First Wednesday. He has taught communication and negotiation through the Australian Graduate School of Management and to private clients.Taal: Engels;Formaat: ePub met kopieerbeveiliging (DRM) van Adobe;Bestandsgrootte: 1.07 MB;Kopieerrechten: Het kopiëren van (delen van) de pagina's is niet toegestaan ;Printrechten: Het printen van de pagina's is niet toegestaan;Voorleesfunctie: De voorleesfunctie is uitgeschakeld;Geschikt voor: Alle e-readers te koop bij bol.com (of compatible met Adobe DRM). Telefoons/tablets met Google Android (1.6 of hoger) voorzien van bol.com boekenbol app. PC en Mac met Adobe reader software;Verschijningsdatum: oktober 2014;ISBN10: 1741150310;ISBN13: 9781741150315; Engelstalig | Ebook | 2014.

Lieferung aus: Vereinigte Staaten von Amerika, in-stock.
'When Peter Thompson, master of the broadcasting art, turns his attention to the nuts and bolts of persuasion, the result is precisely what you d expect: lucid, comprehensive and intensely practical.' Hugh Mackay, Author of The Good Listener'As soon as you move one step up from the bottom, your effectiveness depends on your ability to reach others through the spoken and written word.' Peter DruckerIn the information age, where the contest of ideas is paramount, being able to get others to accept your idea is what counts between success and failure. Yet the art of persuasion was refined 2000 years ago in the Lyceum of Ancient Greece. There Aristotle, the master of rhetoric, taught the timeless secrets of ethos, logos and pathos.A modern master of communication, Peter Thompson, rediscovers those secrets and presents them to you in Persuading Aristotle. Principles that you can use day in and day out, every time you face someone who you need to see things your way. Thompson shows you how to draw upon the logic of your argument, your empathy with your audience, your imagination and your credibility, and how to best persuade different types of listeners. Thompson's simple and elegant style, enlightening examples and practical insights will change the way you think about getting your message across>in presentations, negotiations and the media. You ll be a more confident, strategic persuader, capable of persuading Aristotle himself.'Competence in public speaking is as essential today as it was for the senators, traders and citizens of ancient Greece. Peter Thompson's Persuading Aristotle is highly recommended ' David Griggs, National President National Speakers Association of AustraliaPETER THOMPSON is host of ABC Radio National s breakfast program, and ABC TV s First Wednesday. He has taught communication and negotiation through the Australian Graduate School of Management and to private clients.

Von Händler/Antiquariat, WorldofBooks [51947087], Goring-By-Sea, WS, United Kingdom.
The book has been read, but is in excellent condition. Pages are intact and not marred by notes or highlighting. The spine remains undamaged.

Lieferung aus: Vereinigtes Königreich Großbritannien und Nordirland, Shipping costs to: USA.
Von Händler/Antiquariat, Better World Books Ltd.
Kogan Page Ltd. Used - Very Good. Ships from the UK. Former Library book. Great condition for a used book! Minimal wear. 100% Money Back Guarantee. Your purchase also supports literacy charities.

Von Händler/Antiquariat, Better World Books Ltd [53572034], Dunfermline, United Kingdom.
Ships from the UK. Former Library book. Great condition for a used book! Minimal wear.

Lieferung aus: Deutschland, zzgl. Versandkosten.
Die Beschreibung dieses Angebotes ist von geringer Qualität oder in einer Fremdsprache. Trotzdem anzeigen

Lieferung aus: Vereinigtes Königreich Großbritannien und Nordirland, Shipping costs to: USA.
Von Händler/Antiquariat, World of Books Ltd.
Paperback. Very Good.

Lieferung aus: Vereinigtes Königreich Großbritannien und Nordirland, plus shipping, Shipping area: EUR.
Von Händler/Antiquariat, Better World Books UK, FIFE, Dunfermline, [RE:4].
Trade paperback.

Lieferung aus: Brasilien, plus shipping, Shipping area: INT.
Von Händler/Antiquariat, BG_Books, PARANA, CURITIBA, [RE:5].
Softcover.