Global Brandscience - 4 Angebote vergleichen

Lieferung aus: Vereinigte Staaten von Amerika, Free shipping.
Von Händler/Antiquariat, GlassFrogBooks [64674448], Minden, NV, U.S.A.
A+ Customer service! Satisfaction Guaranteed! Book is in Used-Good condition. Pages and cover are clean and intact. Used items may not include supplementary materials such as CDs or access codes. May show signs of minor shelf wear and contain limited notes and highlighting.

Lieferung aus: Vereinigte Staaten von Amerika, Usually ships in 1-2 business days, Real shipping costs can differ.
Von Händler/Antiquariat, afiresidebookshop.
If a Genuine Destination Brand is your final destination, Global Destination BrandScienceTM is your roadmap. Destination Brand expert and Fortune 500 advisor Duane Knapp presents Global Destination BrandScience. Global Destination BrandScience is a science that can be applied to any communities' destination marketing organization, city, county, country, convention and visitor's bureau, chamber of commerce, port authority, as well as hotels, restaurants, cruise lines or attractions that desire to provide the most valued experience in their customers' minds. The fundamental philosophy behind Global Destination BrandScience is a comprehensive four-step process and disciplined strategy for brand success; a "Strategy for a Genuine Brand". It is focused on guiding organizations to become a "one of a kind" Genuine Brand as opposed to simply improving marketing messages, therefore being perceived by its target audience as distinctive and providing a competitive advantage. Destination BrandScience Four Strategic Steps: 1. Brand Assessment - Define the community's essence, perception and experiential commitment. 2. BrandPromise - Create a unique Promise and paradigm shift. 3. Brand Blueprint - Become distinctive in the residents', visitors' and stakeholders' minds through communications and perceptions. 4. Brand Culturalization - Think like a brand; live the Promise. Global Destination BrandScience is a proven and practical approach and has been utilized by hundreds of travel and tourism organizations. It is based on the BrandPromise® philosophy; creating a strategy and not just implementing tactics. "Having a tool like the new Global Destination BrandScience book will be valuable for destinations in understanding the necessary elements of building new strategies for a destination's brand, developing a Promise and communications to guests, customers, constituents and stakeholders." -Joseph Marinelli, President of Visit Savannah, Paperback, Label: BrandStrategy, Inc. BrandStrategy, Inc. Product group: Book, Published: 2012, Studio: BrandStrategy, Inc. Sales rank: 714456.

Lieferung aus: Vereinigte Staaten von Amerika, Usually ships in 24 hours, free shipping for AmazonPrime only. Regular USD 4.98.
Von Händler/Antiquariat, BrandStrategy, Inc.
If a Genuine Destination Brand is your final destination, Global Destination BrandScienceTM is your roadmap. Destination Brand expert and Fortune 500 advisor Duane Knapp presents Global Destination BrandScience. Global Destination BrandScience is a science that can be applied to any communities' destination marketing organization, city, county, country, convention and visitor's bureau, chamber of commerce, port authority, as well as hotels, restaurants, cruise lines or attractions that desire to provide the most valued experience in their customers' minds. The fundamental philosophy behind Global Destination BrandScience is a comprehensive four-step process and disciplined strategy for brand success; a "Strategy for a Genuine Brand". It is focused on guiding organizations to become a "one of a kind" Genuine Brand as opposed to simply improving marketing messages, therefore being perceived by its target audience as distinctive and providing a competitive advantage. Destination BrandScience Four Strategic Steps: 1. Brand Assessment - Define the community's essence, perception and experiential commitment. 2. BrandPromise - Create a unique Promise and paradigm shift. 3. Brand Blueprint - Become distinctive in the residents', visitors' and stakeholders' minds through communications and perceptions. 4. Brand Culturalization - Think like a brand; live the Promise. Global Destination BrandScience is a proven and practical approach and has been utilized by hundreds of travel and tourism organizations. It is based on the BrandPromise® philosophy; creating a strategy and not just implementing tactics. "Having a tool like the new Global Destination BrandScience book will be valuable for destinations in understanding the necessary elements of building new strategies for a destination's brand, developing a Promise and communications to guests, customers, constituents and stakeholders." -Joseph Marinelli, President of Visit Savannah, Paperback, Label: BrandStrategy, Inc. BrandStrategy, Inc. Product group: Book, Published: 2012, Studio: BrandStrategy, Inc. Sales rank: 714456.

Lieferung aus: Vereinigte Staaten von Amerika, Free shipping.
Von Händler/Antiquariat, Irish Booksellers [57531671], Portland, ME, U.S.A.