Von dem Buch Principles of Services Marketing (Paperback) haben wir 7 gleiche oder sehr ähnliche Ausgaben identifiziert!
Falls Sie nur an einem bestimmten Exempar interessiert sind, können Sie aus der folgenden Liste jenes wählen, an dem Sie interessiert sind:
100%: Palmer, Adrian, Professor: Principles of Services Marketing (Paperback) (ISBN: 9780077152345) 2014, in Englisch, Taschenbuch.Nur diese Ausgabe anzeigen…
100%: Palmer, Adrian: Principles of Services Marketing (Paperback) (ISBN: 9780077129514) in Englisch, Taschenbuch.Nur diese Ausgabe anzeigen…
100%: Palmer, Adrian: Principles of Services Marketing (ISBN: 9780077097486) 2000, McGraw-Hill Inc.,US 01/12/2000, 3. Ausgabe, in Englisch, Taschenbuch.Nur diese Ausgabe anzeigen…
100%: Palmer, Adrian: Principles of Services Marketing (ISBN: 9780077094348) 1998, 2. Ausgabe, in Englisch, Taschenbuch.Nur diese Ausgabe anzeigen…
100%: Palmer, Adrian: Principles of Services Marketing (ISBN: 9780077116279) 2007, McGraw-Hill Higher Education, 5. Ausgabe, in Englisch, Taschenbuch.Nur diese Ausgabe anzeigen…
100%: PALMER ADRIAN -: Principles of Services Marketing (ISBN: 9780077077464) 1994, McGraw-Hill Publishing Co., Erstausgabe, in Englisch, Taschenbuch.Nur diese Ausgabe anzeigen…
100%: Palmer, Adrian, Professor: Principles of Services Marketing (ISBN: 9780077107949) 4. Ausgabe, in Englisch, Taschenbuch.Nur diese Ausgabe anzeigen…
Principles of Services Marketing (Paperback) - 12 Angebote vergleichen
| Preise | 2016 | 2018 | 2019 | 2021 |
|---|---|---|---|---|
| Schnitt | € 65,85 | € 72,80 | € 65,99 | € 0,00 |
| Nachfrage |
1
Symbolbild
Principles of Services Marketing (2011)
EN PB USISBN: 9780077129514 bzw. 0077129512, in Englisch, McGraw-Hill Higher Education, Taschenbuch, gebraucht.
Von Händler/Antiquariat, Revival Books Ltd [50604927], Rossendale, LANCS, United Kingdom.
Small annotations in pen/pencil to some of the pages. There are some pages with some sentences highlighted. Text fully legible. There are some sentences inside the book that have been underlined in pen. Minor Shelfwear. Good Reading/ Reference copy, Good condition is defined as: a copy that has been read but remains in clean condition. All of the pages are intact and the cover is intact and the spine may show signs of wear. The book may have minor markings which are not specifically mentioned. Most items will be dispatched the same or the next working day.
Small annotations in pen/pencil to some of the pages. There are some pages with some sentences highlighted. Text fully legible. There are some sentences inside the book that have been underlined in pen. Minor Shelfwear. Good Reading/ Reference copy, Good condition is defined as: a copy that has been read but remains in clean condition. All of the pages are intact and the cover is intact and the spine may show signs of wear. The book may have minor markings which are not specifically mentioned. Most items will be dispatched the same or the next working day.
2
Symbolbild
Principles of Services Marketing (2005)
EN PB USISBN: 9780077129514 bzw. 0077129512, in Englisch, McGraw-Hill Higher Education, Taschenbuch, gebraucht.
Von Händler/Antiquariat, Fun_Meister [58045611], Oxon, OXON, United Kingdom.
9780077107949 Will be shipped promptly from UK warehouse. Book is in good condition with no missing pages, no damage or soiling and tight spine. There may be some dog-eared pages showing previous use but overall a great book.
9780077107949 Will be shipped promptly from UK warehouse. Book is in good condition with no missing pages, no damage or soiling and tight spine. There may be some dog-eared pages showing previous use but overall a great book.
3
Symbolbild
Principles of Services Marketing
EN PB USISBN: 9780077129514 bzw. 0077129512, in Englisch, McGraw Hill, Vereinigte Staaten von Amerika, Taschenbuch, gebraucht.
Von Händler/Antiquariat, WorldofBooks [51947087], Goring-By-Sea, WS, United Kingdom.
The book has been read but remains in clean condition. All pages are intact and the cover is intact. Some minor wear to the spine.
The book has been read but remains in clean condition. All pages are intact and the cover is intact. Some minor wear to the spine.
4
Principles of Services Marketing
~ENISBN: 9780077152345 bzw. 0077152344, vermutlich in Englisch, https://d3k2uuz9r025mk.cloudfront.net/media/image/73/8d/82/1596309633_534316942432H1ZjKOF6MLSph_1280x1280.jpg.
Lieferung aus: Deutschland, zzgl. Versandkosten.
Now in its seventh edition, Principles of Services Marketing has been revised and updated throughout toreflect the most recent developments in this fast-moving and exciting sector. With a stronger emphasis onemerging and global economies, it's been restructured to give clearer focus on key issues of efficiency,accessibility and customer experience. This authoritative text develops an indispensable framework forunderstanding services, their effective marketing and how this drives value creation. Key Features .Opening vignettes introduce a chapter's key themes with short examples that present topics in familiar, everyday scenarios students can relate to .Longer case studies feature well-known companies and provide an opportunity to analyse real-life scenarios and apply understanding .'In Practice' vignettes drawn from services organizations from around the world and how services are delivered and experienced by customers .'Thinking Around the Subject' boxes examine the operational challenges of putting theory in to practice .'Summary & links to other chapters' reinforce the main topics covered and how they fit within the wider context of services marketing to improve overall understanding of the subject .Expanded coverage of key topics such as service dominant logic, servicescapes and the use of social media explore the latest theory and practice .Reflects the importance of marketing for public services and not-for-profit organizations .Includes new chapters on service systems and the experiential aspects of service consumption. von Palmer, Adrian, Palmer, Adrian.
Now in its seventh edition, Principles of Services Marketing has been revised and updated throughout toreflect the most recent developments in this fast-moving and exciting sector. With a stronger emphasis onemerging and global economies, it's been restructured to give clearer focus on key issues of efficiency,accessibility and customer experience. This authoritative text develops an indispensable framework forunderstanding services, their effective marketing and how this drives value creation. Key Features .Opening vignettes introduce a chapter's key themes with short examples that present topics in familiar, everyday scenarios students can relate to .Longer case studies feature well-known companies and provide an opportunity to analyse real-life scenarios and apply understanding .'In Practice' vignettes drawn from services organizations from around the world and how services are delivered and experienced by customers .'Thinking Around the Subject' boxes examine the operational challenges of putting theory in to practice .'Summary & links to other chapters' reinforce the main topics covered and how they fit within the wider context of services marketing to improve overall understanding of the subject .Expanded coverage of key topics such as service dominant logic, servicescapes and the use of social media explore the latest theory and practice .Reflects the importance of marketing for public services and not-for-profit organizations .Includes new chapters on service systems and the experiential aspects of service consumption. von Palmer, Adrian, Palmer, Adrian.
5
Principles of Services Marketing (2011)
EN PB USISBN: 9780077129514 bzw. 0077129512, in Englisch, 368 Seiten, 6. Ausgabe, McGraw Hill Higher Education, Taschenbuch, gebraucht.
Lieferung aus: Vereinigte Staaten von Amerika, Usually ships in 1-2 business days.
Von Händler/Antiquariat, fatbraincouk.
Today, more people in the western world earn a living from producing services than making manufactured goods. Now in its sixth edition, "Principles of Services Marketing" offers a comprehensive and contemporary introduction for students taking a module in services marketing. Fully updated and revised throughout, it reflects the latest technological developments and their impact for services marketing. New for this edition: increased coverage of the customer experience; highlights Web 2.0 for peer-to-peer interaction; more on social networking sites and mobile internet; focus on how the credit crunch impacts services marketing; and, emphasis on ecological issues and their implications for marketing services. Paperback, Ausgabe: 6th Revised edition, Label: McGraw Hill Higher Education, McGraw Hill Higher Education, Produktgruppe: Book, Publiziert: 2011, Studio: McGraw Hill Higher Education, Verkaufsrang: 4879166.
Von Händler/Antiquariat, fatbraincouk.
Today, more people in the western world earn a living from producing services than making manufactured goods. Now in its sixth edition, "Principles of Services Marketing" offers a comprehensive and contemporary introduction for students taking a module in services marketing. Fully updated and revised throughout, it reflects the latest technological developments and their impact for services marketing. New for this edition: increased coverage of the customer experience; highlights Web 2.0 for peer-to-peer interaction; more on social networking sites and mobile internet; focus on how the credit crunch impacts services marketing; and, emphasis on ecological issues and their implications for marketing services. Paperback, Ausgabe: 6th Revised edition, Label: McGraw Hill Higher Education, McGraw Hill Higher Education, Produktgruppe: Book, Publiziert: 2011, Studio: McGraw Hill Higher Education, Verkaufsrang: 4879166.
6
Principles of Services Marketing (2008)
EN PB US FEISBN: 9780077129514 bzw. 0077129512, in Englisch, McGraw-Hill Education, Maidenhead, Taschenbuch, gebraucht, Erstausgabe.
Von Händler/Antiquariat, Discovery Bookshop [3288013], Ammanford, ., United Kingdom.
PAPERBACK, 606 pages, all-round clean & in good condition with light use, spine un-creased, minor shelf wear.
PAPERBACK, 606 pages, all-round clean & in good condition with light use, spine un-creased, minor shelf wear.
7
Principles of Services Marketing (2014)
EN PB NWISBN: 9780077152345 bzw. 0077152344, in Englisch, McGraw-Hill Education Ltd, Taschenbuch, neu.
Lieferung aus: Deutschland, Sofort lieferbar.
Now in its seventh edition, Principles of Services Marketing has been revised and updated throughout toreflect the most recent developments in this fast-moving and exciting sector. With a stronger emphasis onemerging and global economies, it´s been restructured to give clearer focus on key issues of efficiency,accessibility and customer experience. This authoritative text develops an indispensable framework forunderstanding services, their effective marketing and how this drives value creation. Key Features -Opening vignettes introduce a chapter´s key themes with short examples that present topics in familiar, everyday scenarios students can relate to -Longer case studies feature well-known companies and provide an opportunity to analyse real-life scenarios and apply understanding -´In Practice´ vignettes drawn from services organizations from around the world and how services are delivered and experienced by customers -´Thinking Around the Subject´ boxes examine the operational challenges of putting theory in to practice -´Summary & links to other chapters´ reinforce the main topics covered and how they fit within the wider context of services marketing to improve overall understanding of the subject -Expanded coverage of key topics such as service dominant logic, servicescapes and the use of social media explore the latest theory and practice -Reflects the importance of marketing for public services and not-for-profit organizations -Includes new chapters on service systems and the experiential aspects of service consumption. 17.01.2014, Taschenbuch.
Now in its seventh edition, Principles of Services Marketing has been revised and updated throughout toreflect the most recent developments in this fast-moving and exciting sector. With a stronger emphasis onemerging and global economies, it´s been restructured to give clearer focus on key issues of efficiency,accessibility and customer experience. This authoritative text develops an indispensable framework forunderstanding services, their effective marketing and how this drives value creation. Key Features -Opening vignettes introduce a chapter´s key themes with short examples that present topics in familiar, everyday scenarios students can relate to -Longer case studies feature well-known companies and provide an opportunity to analyse real-life scenarios and apply understanding -´In Practice´ vignettes drawn from services organizations from around the world and how services are delivered and experienced by customers -´Thinking Around the Subject´ boxes examine the operational challenges of putting theory in to practice -´Summary & links to other chapters´ reinforce the main topics covered and how they fit within the wider context of services marketing to improve overall understanding of the subject -Expanded coverage of key topics such as service dominant logic, servicescapes and the use of social media explore the latest theory and practice -Reflects the importance of marketing for public services and not-for-profit organizations -Includes new chapters on service systems and the experiential aspects of service consumption. 17.01.2014, Taschenbuch.
8
Principles of Services Marketing (2014)
EN PB NWISBN: 9780077152345 bzw. 0077152344, in Englisch, McGraw-Hill Education Ltd, Taschenbuch, neu.
Lieferung aus: Schweiz, Versandfertig innert 1-2 Werktagen.
Principles of Services Marketing, Now in its seventh edition, Principles of Services Marketing has been revised and updated throughout toreflect the most recent developments in this fast-moving and exciting sector. With a stronger emphasis onemerging and global economies, it´s been restructured to give clearer focus on key issues of efficiency,accessibility and customer experience. This authoritative text develops an indispensable framework forunderstanding services, their effective marketing and how this drives value creation. Key Features -Opening vignettes introduce a chapter´s key themes with short examples that present topics in familiar, everyday scenarios students can relate to -Longer case studies feature well-known companies and provide an opportunity to analyse real-life scenarios and apply understanding -´In Practice´ vignettes drawn from services organizations from around the world and how services are delivered and experienced by customers -´Thinking Around the Subject´ boxes examine the operational challenges of putting theory in to practice -´Summary & links to other chapters´ reinforce the main topics covered and how they fit within the wider context of services marketing to improve overall understanding of the subject -Expanded coverage of key topics such as service dominant logic, servicescapes and the use of social media explore the latest theory and practice -Reflects the importance of marketing for public services and not-for-profit organizations -Includes new chapters on service systems and the experiential aspects of service consumption. Taschenbuch, 17.01.2014.
Principles of Services Marketing, Now in its seventh edition, Principles of Services Marketing has been revised and updated throughout toreflect the most recent developments in this fast-moving and exciting sector. With a stronger emphasis onemerging and global economies, it´s been restructured to give clearer focus on key issues of efficiency,accessibility and customer experience. This authoritative text develops an indispensable framework forunderstanding services, their effective marketing and how this drives value creation. Key Features -Opening vignettes introduce a chapter´s key themes with short examples that present topics in familiar, everyday scenarios students can relate to -Longer case studies feature well-known companies and provide an opportunity to analyse real-life scenarios and apply understanding -´In Practice´ vignettes drawn from services organizations from around the world and how services are delivered and experienced by customers -´Thinking Around the Subject´ boxes examine the operational challenges of putting theory in to practice -´Summary & links to other chapters´ reinforce the main topics covered and how they fit within the wider context of services marketing to improve overall understanding of the subject -Expanded coverage of key topics such as service dominant logic, servicescapes and the use of social media explore the latest theory and practice -Reflects the importance of marketing for public services and not-for-profit organizations -Includes new chapters on service systems and the experiential aspects of service consumption. Taschenbuch, 17.01.2014.
9
Principles of Services Marketing
EN NWISBN: 9780077152345 bzw. 0077152344, in Englisch, McGraw Hill, Vereinigte Staaten von Amerika, neu.
Now in its seventh edition, Principles of Services Marketing has been revised and updated throughout to reflect the most recent developments in this fast-moving and exciting sector. With a stronger emphasis on emerging and global economies, it's been restructured to give clearer focus on key issues of efficiency, accessibility and customer experience. This authoritative text develops an indispensable framework for understanding services, their effective marketing and how this drives value creation. Key Features: opening vignettes introduce a chapter's key themes with short examples that present topics in familiar, everyday scenarios students can relate to; longer case studies feature well-known companies and provide an opportunity to analyse real-life scenarios and apply understanding; 'In Practice' vignettes drawn from services organizations from around the world and how services are delivered and experienced by customers; 'Thinking Around the Subject' boxes examine the operational challenges of putting theory in to practice; 'Summary & links to other chapters' reinforce the main topics covered and how they fit within the wider context of services marketing to improve overall understanding of the subject; and expanded coverage of key topics such as service dominant logic, services capes and the use of social media explore the latest theory and practice. It reflects the importance of marketing for public services and not-for-profit organizations. It includes new chapters on service systems and the experiential aspects of service consumption.
10
Principles of Services Marketing (2014)
EN PB NWISBN: 9780077152345 bzw. 0077152344, in Englisch, 554 Seiten, McGraw-Hill Education Ltd, Taschenbuch, neu.
Lieferung aus: Deutschland, Versandkosten nach: Deutschland, Versandkostenfrei.
Von Händler/Antiquariat, Rhein-Team Lörrach, [3332481].
Neuware - Now in its seventh edition, Principles of Services Marketing has been revised and updated throughout toreflect the most recent developments in this fast-moving and exciting sector. With a stronger emphasis onemerging and global economies, it's been restructured to give clearer focus on key issues of efficiency,accessibility and customer experience. This authoritative text develops an indispensable framework forunderstanding services, their effective marketing and how this drives value creation.Key Features -Opening vignettes introduce a chapter's key themes with short examples that present topics in familiar, everyday scenarios students can relate to -Longer case studies feature well-known companies and provide an opportunity to analyse real-life scenarios and apply understanding -'In Practice' vignettes drawn from services organizations from around the world and how services are delivered and experienced by customers -'Thinking Around the Subject' boxes examine the operational challenges of putting theory in to practice -'Summary & links to other chapters' reinforce the main topics covered and how they fit within the wider context of services marketing to improve overall understanding of the subject -Expanded coverage of key topics such as service dominant logic, servicescapes and the use of social media explore the latest theory and practice -Reflects the importance of marketing for public services and not-for-profit organizations -Includes new chapters on service systems and the experiential aspects of service consumption. -, 17.01.2014, Taschenbuch, Neuware, 274x211x18 mm, 980g, 554, Internationaler Versand, offene Rechnung (Vorkasse vorbehalten), PayPal, Banküberweisung.
Von Händler/Antiquariat, Rhein-Team Lörrach, [3332481].
Neuware - Now in its seventh edition, Principles of Services Marketing has been revised and updated throughout toreflect the most recent developments in this fast-moving and exciting sector. With a stronger emphasis onemerging and global economies, it's been restructured to give clearer focus on key issues of efficiency,accessibility and customer experience. This authoritative text develops an indispensable framework forunderstanding services, their effective marketing and how this drives value creation.Key Features -Opening vignettes introduce a chapter's key themes with short examples that present topics in familiar, everyday scenarios students can relate to -Longer case studies feature well-known companies and provide an opportunity to analyse real-life scenarios and apply understanding -'In Practice' vignettes drawn from services organizations from around the world and how services are delivered and experienced by customers -'Thinking Around the Subject' boxes examine the operational challenges of putting theory in to practice -'Summary & links to other chapters' reinforce the main topics covered and how they fit within the wider context of services marketing to improve overall understanding of the subject -Expanded coverage of key topics such as service dominant logic, servicescapes and the use of social media explore the latest theory and practice -Reflects the importance of marketing for public services and not-for-profit organizations -Includes new chapters on service systems and the experiential aspects of service consumption. -, 17.01.2014, Taschenbuch, Neuware, 274x211x18 mm, 980g, 554, Internationaler Versand, offene Rechnung (Vorkasse vorbehalten), PayPal, Banküberweisung.
Lade…