Marketing Planning: a Global Perspective [Paperback]
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Bester Preis: € 22,66 (vom 06.11.2016)1
Marketing Planning: A Global Perspective (2010)
EN PB USISBN: 9780077127138 bzw. 0077127137, in Englisch, McGraw-Hill Higher Education, Taschenbuch, gebraucht.
Von Händler/Antiquariat, Revival Books Ltd [50604927], Rossendale, LANCS, United Kingdom.
Small annotations to some pages, may include notes, highlighting or underlining Good condition is defined as: a copy that has been read but remains in clean condition. All of the pages are intact and the cover is intact and the spine may show signs of wear. The book may have minor markings which are not specifically mentioned. Most items will be dispatched the same or the next working day.
Small annotations to some pages, may include notes, highlighting or underlining Good condition is defined as: a copy that has been read but remains in clean condition. All of the pages are intact and the cover is intact and the spine may show signs of wear. The book may have minor markings which are not specifically mentioned. Most items will be dispatched the same or the next working day.
2
Marketing Planning, A Global Perspective (2010)
EN PB NWISBN: 9780077127138 bzw. 0077127137, in Englisch, Mcgraw-Hill Education - Europe, Taschenbuch, neu.
Lieferung aus: Niederlande, 3-5 werkdagen.
bol.com.
The second edition of Marketing Planning: A Global Perspective offers students a concise, modern and well-structured introduction to marketing planning. Suitable for modules in Marketing Planning and International Marketing Planning, the book is designed for students at levels 2 and 3 of their marketing degree. The book is characterized by a unique global perspective on the subject of marketing planning, which offers a modern approach to reflect the needs of organizations to deal with customers ... The second edition of Marketing Planning: A Global Perspective offers students a concise, modern and well-structured introduction to marketing planning. Suitable for modules in Marketing Planning and International Marketing Planning, the book is designed for students at levels 2 and 3 of their marketing degree. The book is characterized by a unique global perspective on the subject of marketing planning, which offers a modern approach to reflect the needs of organizations to deal with customers on a global basis and adapt their marketing plans to the different markets and countries in which their customers operate. In this new edition, key areas such as Corporate Social Responsibility, Global Account Management, Price Bundling and The EU enlargement have all been factored in making this text completely up to date and relevant.Taal: Engels;Afmetingen: 10x98x75 mm;Gewicht: 1,00 gram;Verschijningsdatum: juli 2010;ISBN10: 0077127137;ISBN13: 9780077127138; Engelstalig | Paperback | 2010.
bol.com.
The second edition of Marketing Planning: A Global Perspective offers students a concise, modern and well-structured introduction to marketing planning. Suitable for modules in Marketing Planning and International Marketing Planning, the book is designed for students at levels 2 and 3 of their marketing degree. The book is characterized by a unique global perspective on the subject of marketing planning, which offers a modern approach to reflect the needs of organizations to deal with customers ... The second edition of Marketing Planning: A Global Perspective offers students a concise, modern and well-structured introduction to marketing planning. Suitable for modules in Marketing Planning and International Marketing Planning, the book is designed for students at levels 2 and 3 of their marketing degree. The book is characterized by a unique global perspective on the subject of marketing planning, which offers a modern approach to reflect the needs of organizations to deal with customers on a global basis and adapt their marketing plans to the different markets and countries in which their customers operate. In this new edition, key areas such as Corporate Social Responsibility, Global Account Management, Price Bundling and The EU enlargement have all been factored in making this text completely up to date and relevant.Taal: Engels;Afmetingen: 10x98x75 mm;Gewicht: 1,00 gram;Verschijningsdatum: juli 2010;ISBN10: 0077127137;ISBN13: 9780077127138; Engelstalig | Paperback | 2010.
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