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100%: Philip R. Cateora, John L. Graham & Prashant Salwan: International Marketing, 13th Edition (ISBN: 9780071274722) Mcgraw-Hill Education - Europe, 13. Ausgabe, in Englisch, Taschenbuch.Nur diese Ausgabe anzeigen…
77%: Philip R. Cateora, Philip Cateora, Graham Jones, Salwan Prashant: International Marketing, 13th Edition (ISBN: 9780070666993) in Englisch, Taschenbuch.
Nur diese Ausgabe anzeigen…
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International Marketing, 13th Edition - 11 Angebote vergleichen
Bester Preis: € 0,88 (vom 27.09.2016)1
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International Marketing (2006)
~EN USISBN: 9780071274722 bzw. 0071274723, vermutlich in Englisch, McGraw-Hill Higher Education, gebraucht.
Lieferung aus: Vereinigtes Königreich Großbritannien und Nordirland, Versandkosten nach: DEU.
Von Händler/Antiquariat, Anybook Ltd.
McGraw-Hill Higher Education, 2006. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. 13th edition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1600grams, ISBN:9780071274722.
Von Händler/Antiquariat, Anybook Ltd.
McGraw-Hill Higher Education, 2006. This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In good all round condition. 13th edition. Please note the Image in this listing is a stock photo and may not match the covers of the actual item,1600grams, ISBN:9780071274722.
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INTERNATIONAL MARKETING 13e
ENISBN: 9780071274722 bzw. 0071274723, in Englisch, McGraw Hill Higher Education.
Lieferung aus: Indien, Versandkosten nach: USA.
Von Händler/Antiquariat, The Sunshine Store.
Brand New International Edition Perfect Condition.Printed in English. Excellent Quality, Service and customer satisfaction guaranteed Buy with confidence.plz choose priority shipping option for fast delivery.we try to deliver with in a week for USA /CANADA /major European countries if you choose priority shipping.In some cases ISBN and cover design may be differ.It may be in black & white or color printing.Very rare case,international textbooks come with different exercises at the end of chapters.plz provide day time contact number for fast delivery.
Von Händler/Antiquariat, The Sunshine Store.
Brand New International Edition Perfect Condition.Printed in English. Excellent Quality, Service and customer satisfaction guaranteed Buy with confidence.plz choose priority shipping option for fast delivery.we try to deliver with in a week for USA /CANADA /major European countries if you choose priority shipping.In some cases ISBN and cover design may be differ.It may be in black & white or color printing.Very rare case,international textbooks come with different exercises at the end of chapters.plz provide day time contact number for fast delivery.
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International Marketing, 13th Edition
EN USISBN: 9780071274722 bzw. 0071274723, in Englisch, McGraw Hill Higher Education, gebraucht.
Lieferung aus: Vereinigte Staaten von Amerika, Versandkostenfrei nach: USA.
Von Händler/Antiquariat, Better World Books.
McGraw Hill Higher Education. Used - Good. Ships from Reno, NV. Shows some signs of wear, and may have some markings on the inside. 100% Money Back Guarantee. Shipped to over one million happy customers. Your purchase benefits world literacy!
Von Händler/Antiquariat, Better World Books.
McGraw Hill Higher Education. Used - Good. Ships from Reno, NV. Shows some signs of wear, and may have some markings on the inside. 100% Money Back Guarantee. Shipped to over one million happy customers. Your purchase benefits world literacy!
4
International Marketing, (SIE) (2008)
EN PB NWISBN: 9780070666993 bzw. 0070666997, in Englisch, Tata McGraw-Hill Education Pvt. Ltd. Taschenbuch, neu.
Lieferung aus: Indien, Versandkosten nach: USA.
Von Händler/Antiquariat, A - Z Books.
Tata McGraw-Hill Education Pvt. Ltd., 2008. 5th or later edition. Softcover. New. This pioneering text provides a well-rounded perspective of international markets that encompasses history, geography, language, and religion as well as economics. It helps students to see the cultural and environmental uniqueness of any nation or region. The 13th edition reflects all the important events and innovations to affect global business within recent years, while including several new and updated technological learning tools. Indian examples and cases have been included to make the book more useful to the MBA students of India. These are on outbound investment and global brands by Indian companies like Ranbaxy, Tata Tea, Wipro, Bharat Forge, Sundaram Fasteners and many more. International data has been supplemented with Indian data at relevant places. Bilateral and multilateral trade relations involving India, and discussion on export-import documentation have also been included Table of contents: PART I: AN OVERVIEW Chapter 1. The Scope and Challenge of International Marketing Chapter 2. The Dynamic Environment of International Trade PART II: THE CULTURAL ENVIRONMENT OF GLOBAL MARKETS Chapter 3. History and Geography: The Foundations of Culture Chapter 4. Cultural Dynamics in Assessing Global Markets Chapter 5. Culture, Management Style, and Business Systems Chapter 6. The Political Environment: A Critical Concern Chapter 7. The International Legal Environment: Playing by the Rules PART III: ASSESSING GLOBAL MARKET OPPORTUNITIES Chapter 8. Developing a Global Vision through Market Research Chapter 9. Emerging Markets Chapter 10. Multinational Market Regions and Market Groups PART IV: DEVELOPING GLOBAL MARKETING STRATEGIES Chapter 11. Global Marketing Management: Planning and Organization Chapter 12. Products and Services for Consumers Chapter 13. Products and Consumers for Businesses Chapter 14. International Marketing Channels Chapter 15. Exporting and Logistics: Special Issues for Business Chapter 16. Integrated Marketing Communications and International Advertising Chapter 17. Personal Selling and Sales Management Chapter 18. Pricing for International Markets PART V : MPLEMENTING GLOBAL MARKETING STRATEGIES Chapter 19. Negotiating with International Customers, Partners, and Regulators PART VI: SUPPLEMENTARY MATERIAL Chapter 20. The Country Notebook CASES Printed Pages: 920.
Von Händler/Antiquariat, A - Z Books.
Tata McGraw-Hill Education Pvt. Ltd., 2008. 5th or later edition. Softcover. New. This pioneering text provides a well-rounded perspective of international markets that encompasses history, geography, language, and religion as well as economics. It helps students to see the cultural and environmental uniqueness of any nation or region. The 13th edition reflects all the important events and innovations to affect global business within recent years, while including several new and updated technological learning tools. Indian examples and cases have been included to make the book more useful to the MBA students of India. These are on outbound investment and global brands by Indian companies like Ranbaxy, Tata Tea, Wipro, Bharat Forge, Sundaram Fasteners and many more. International data has been supplemented with Indian data at relevant places. Bilateral and multilateral trade relations involving India, and discussion on export-import documentation have also been included Table of contents: PART I: AN OVERVIEW Chapter 1. The Scope and Challenge of International Marketing Chapter 2. The Dynamic Environment of International Trade PART II: THE CULTURAL ENVIRONMENT OF GLOBAL MARKETS Chapter 3. History and Geography: The Foundations of Culture Chapter 4. Cultural Dynamics in Assessing Global Markets Chapter 5. Culture, Management Style, and Business Systems Chapter 6. The Political Environment: A Critical Concern Chapter 7. The International Legal Environment: Playing by the Rules PART III: ASSESSING GLOBAL MARKET OPPORTUNITIES Chapter 8. Developing a Global Vision through Market Research Chapter 9. Emerging Markets Chapter 10. Multinational Market Regions and Market Groups PART IV: DEVELOPING GLOBAL MARKETING STRATEGIES Chapter 11. Global Marketing Management: Planning and Organization Chapter 12. Products and Services for Consumers Chapter 13. Products and Consumers for Businesses Chapter 14. International Marketing Channels Chapter 15. Exporting and Logistics: Special Issues for Business Chapter 16. Integrated Marketing Communications and International Advertising Chapter 17. Personal Selling and Sales Management Chapter 18. Pricing for International Markets PART V : MPLEMENTING GLOBAL MARKETING STRATEGIES Chapter 19. Negotiating with International Customers, Partners, and Regulators PART VI: SUPPLEMENTARY MATERIAL Chapter 20. The Country Notebook CASES Printed Pages: 920.
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International Marketing, (SIE) (2008)
EN PB NWISBN: 9780070666993 bzw. 0070666997, in Englisch, Tata McGraw-Hill Education Pvt. Ltd. Taschenbuch, neu.
Lieferung aus: Indien, Versandkosten nach: USA.
Von Händler/Antiquariat, BookVistas.
Tata McGraw-Hill Education Pvt. Ltd., 2008. 5th or later edition. Softcover. New. This pioneering text provides a well-rounded perspective of international markets that encompasses history, geography, language, and religion as well as economics. It helps students to see the cultural and environmental uniqueness of any nation or region. The 13th edition reflects all the important events and innovations to affect global business within recent years, while including several new and updated technological learning tools. Indian examples and cases have been included to make the book more useful to the MBA students of India. These are on outbound investment and global brands by Indian companies like Ranbaxy, Tata Tea, Wipro, Bharat Forge, Sundaram Fasteners and many more. International data has been supplemented with Indian data at relevant places. Bilateral and multilateral trade relations involving India, and discussion on export-import documentation have also been included Table of contents: PART I: AN OVERVIEW Chapter 1. The Scope and Challenge of International Marketing Chapter 2. The Dynamic Environment of International Trade PART II: THE CULTURAL ENVIRONMENT OF GLOBAL MARKETS Chapter 3. History and Geography: The Foundations of Culture Chapter 4. Cultural Dynamics in Assessing Global Markets Chapter 5. Culture, Management Style, and Business Systems Chapter 6. The Political Environment: A Critical Concern Chapter 7. The International Legal Environment: Playing by the Rules PART III: ASSESSING GLOBAL MARKET OPPORTUNITIES Chapter 8. Developing a Global Vision through Market Research Chapter 9. Emerging Markets Chapter 10. Multinational Market Regions and Market Groups PART IV: DEVELOPING GLOBAL MARKETING STRATEGIES Chapter 11. Global Marketing Management: Planning and Organization Chapter 12. Products and Services for Consumers Chapter 13. Products and Consumers for Businesses Chapter 14. International Marketing Channels Chapter 15. Exporting and Logistics: Special Issues for Business Chapter 16. Integrated Marketing Communications and International Advertising Chapter 17. Personal Selling and Sales Management Chapter 18. Pricing for International Markets PART V : MPLEMENTING GLOBAL MARKETING STRATEGIES Chapter 19. Negotiating with International Customers, Partners, and Regulators PART VI: SUPPLEMENTARY MATERIAL Chapter 20. The Country Notebook CASES Printed Pages: 920.
Von Händler/Antiquariat, BookVistas.
Tata McGraw-Hill Education Pvt. Ltd., 2008. 5th or later edition. Softcover. New. This pioneering text provides a well-rounded perspective of international markets that encompasses history, geography, language, and religion as well as economics. It helps students to see the cultural and environmental uniqueness of any nation or region. The 13th edition reflects all the important events and innovations to affect global business within recent years, while including several new and updated technological learning tools. Indian examples and cases have been included to make the book more useful to the MBA students of India. These are on outbound investment and global brands by Indian companies like Ranbaxy, Tata Tea, Wipro, Bharat Forge, Sundaram Fasteners and many more. International data has been supplemented with Indian data at relevant places. Bilateral and multilateral trade relations involving India, and discussion on export-import documentation have also been included Table of contents: PART I: AN OVERVIEW Chapter 1. The Scope and Challenge of International Marketing Chapter 2. The Dynamic Environment of International Trade PART II: THE CULTURAL ENVIRONMENT OF GLOBAL MARKETS Chapter 3. History and Geography: The Foundations of Culture Chapter 4. Cultural Dynamics in Assessing Global Markets Chapter 5. Culture, Management Style, and Business Systems Chapter 6. The Political Environment: A Critical Concern Chapter 7. The International Legal Environment: Playing by the Rules PART III: ASSESSING GLOBAL MARKET OPPORTUNITIES Chapter 8. Developing a Global Vision through Market Research Chapter 9. Emerging Markets Chapter 10. Multinational Market Regions and Market Groups PART IV: DEVELOPING GLOBAL MARKETING STRATEGIES Chapter 11. Global Marketing Management: Planning and Organization Chapter 12. Products and Services for Consumers Chapter 13. Products and Consumers for Businesses Chapter 14. International Marketing Channels Chapter 15. Exporting and Logistics: Special Issues for Business Chapter 16. Integrated Marketing Communications and International Advertising Chapter 17. Personal Selling and Sales Management Chapter 18. Pricing for International Markets PART V : MPLEMENTING GLOBAL MARKETING STRATEGIES Chapter 19. Negotiating with International Customers, Partners, and Regulators PART VI: SUPPLEMENTARY MATERIAL Chapter 20. The Country Notebook CASES Printed Pages: 920.
6
International Marketing (2008)
EN PB USISBN: 9780071274722 bzw. 0071274723, in Englisch, Mcgraw-Hill Education - Europe, Taschenbuch, gebraucht.
Lieferung aus: Niederlande, 1-8 werkdagen.
cineLombard.
Cateora and Graham's International Marketing is far and away the best selling text in the field, with a pioneering approach to making the material accessible and relevant that has become the standard by which other books are judged. Providing a well-rounded perspective of international markets that encompasses history, geography, language, and religion as well as economics, Cateora helps students to see the cultural and environmental uniqueness of any nation or region. The 14th edition reflects all the important events and innovations to affect global business within recent years, while including several new and updated technological learning tools.Taal: Engels;Afmetingen: 29x276x215 mm;Gewicht: 1,48 kg;Verschijningsdatum: februari 2008;ISBN10: 0071274723;ISBN13: 9780071274722; Engelstalig | Paperback | 2008.
cineLombard.
Cateora and Graham's International Marketing is far and away the best selling text in the field, with a pioneering approach to making the material accessible and relevant that has become the standard by which other books are judged. Providing a well-rounded perspective of international markets that encompasses history, geography, language, and religion as well as economics, Cateora helps students to see the cultural and environmental uniqueness of any nation or region. The 14th edition reflects all the important events and innovations to affect global business within recent years, while including several new and updated technological learning tools.Taal: Engels;Afmetingen: 29x276x215 mm;Gewicht: 1,48 kg;Verschijningsdatum: februari 2008;ISBN10: 0071274723;ISBN13: 9780071274722; Engelstalig | Paperback | 2008.
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International Marketing, 13th Edition
EN PB USISBN: 9780071274722 bzw. 0071274723, in Englisch, McGraw Hill Higher Education, Taschenbuch, gebraucht.
Lieferung aus: Vereinigte Staaten von Amerika, Versandkosten nach: USA.
Von Händler/Antiquariat, Discover Books.
McGraw Hill Higher Education. Paperback. GOOD. Gently used may contain ex-library markings, possibly has some light highlighting, textual notations, and or underlining. Text is still easily readable.
Von Händler/Antiquariat, Discover Books.
McGraw Hill Higher Education. Paperback. GOOD. Gently used may contain ex-library markings, possibly has some light highlighting, textual notations, and or underlining. Text is still easily readable.
8
International Marketing, 13th Edition (2008)
EN PB USISBN: 9780071274722 bzw. 0071274723, in Englisch, 702 Seiten, 13. Ausgabe, McGraw Hill Higher Education, Taschenbuch, gebraucht.
Lieferung aus: Vereinigte Staaten von Amerika, Usually ships in 1-2 business days.
Von Händler/Antiquariat, Better World Books: West.
Cateora and Graham's "International Marketing" is far and away the best selling text in the field, with a pioneering approach to making the material accessible and relevant that has become the standard by which other books are judged. Providing a well-rounded perspective of international markets that encompasses history, geography, language, and religion as well as economics, Cateora helps students to see the cultural and environmental uniqueness of any nation or region. The 13th edition reflects all the important events and innovations to affect global business within recent years, while including several new and updated technological learning tools. Paperback, Ausgabe: 13th, Label: McGraw Hill Higher Education, McGraw Hill Higher Education, Produktgruppe: Book, Publiziert: 2008-02-01, Studio: McGraw Hill Higher Education, Verkaufsrang: 3561184.
Von Händler/Antiquariat, Better World Books: West.
Cateora and Graham's "International Marketing" is far and away the best selling text in the field, with a pioneering approach to making the material accessible and relevant that has become the standard by which other books are judged. Providing a well-rounded perspective of international markets that encompasses history, geography, language, and religion as well as economics, Cateora helps students to see the cultural and environmental uniqueness of any nation or region. The 13th edition reflects all the important events and innovations to affect global business within recent years, while including several new and updated technological learning tools. Paperback, Ausgabe: 13th, Label: McGraw Hill Higher Education, McGraw Hill Higher Education, Produktgruppe: Book, Publiziert: 2008-02-01, Studio: McGraw Hill Higher Education, Verkaufsrang: 3561184.
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