Status Update, Celebrity, Publicity, and Branding in the Social Media Age
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Status Update Celebrity, Publicity, and Branding in the Social Media Age
EN USISBN: 9780300176728 bzw. 0300176724, in Englisch, Yale University Press, gebraucht.
Von Händler/Antiquariat, TextbookRush [6670492], Grandview Heights, OH, U.S.A.
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Ships SAME or NEXT business day. We Ship to APO/FPO addr. Choose EXPEDITED shipping and receive in 2-5 business days within the United States. See our member profile for customer support contact info. We have an easy return policy.
2
Status Update: Celebrity, Publicity, and Branding in the Social Media Age
EN USISBN: 9780300176728 bzw. 0300176724, in Englisch, Yale University Press, gebraucht.
Von Händler/Antiquariat, A Team Books [51205538], Conway, AR, U.S.A.
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Used books may not include access codes or one time use codes. Proven Seller with Excellent Customer Service. Choose expedited shipping and get it FAST.
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Status Update, Celebrity, Publicity, and Branding in the Social Media Age (2014)
EN HC NWISBN: 9780300176728 bzw. 0300176724, in Englisch, Yale University Press, gebundenes Buch, neu.
Lieferung aus: Niederlande, 1 - 2 weken.
Books2Anywhere.
Social media technologies such as YouTube, Twitter, and Facebook promised a new participatory online culture. Yet, technology insider Alice Marwick contends in this insightful book, Web 2.0 only encouraged a preoccupation with status and attention. Her original research-which includes conversations with entrepreneurs, Internet celebrities, and Silicon Valley journalists-explores the culture and ideology of San Francisco's tech community in the period between the dot com boom and the App store, w... Social media technologies such as YouTube, Twitter, and Facebook promised a new participatory online culture. Yet, technology insider Alice Marwick contends in this insightful book, Web 2.0 only encouraged a preoccupation with status and attention. Her original research-which includes conversations with entrepreneurs, Internet celebrities, and Silicon Valley journalists-explores the culture and ideology of San Francisco's tech community in the period between the dot com boom and the App store, when the city was the world's center of social media development. Marwick argues that early revolutionary goals have failed to materialize: while many continue to view social media as democratic, these technologies instead turn users into marketers and self-promoters, and leave technology companies poised to violate privacy and to prioritize profits over participation. Marwick analyzes status-building techniques-such as self-branding, micro-celebrity, and life-streaming-to show that Web 2.0 did not provide a cultural revolution, but only furthered inequality and reinforced traditional social stratification, demarcated by race, class, and gender.Taal: Engels;Afmetingen: 25x234x156 mm;Gewicht: 658,00 gram;Verschijningsdatum: januari 2014;ISBN10: 0300176724;ISBN13: 9780300176728; Engelstalig | Hardcover | 2014.
Books2Anywhere.
Social media technologies such as YouTube, Twitter, and Facebook promised a new participatory online culture. Yet, technology insider Alice Marwick contends in this insightful book, Web 2.0 only encouraged a preoccupation with status and attention. Her original research-which includes conversations with entrepreneurs, Internet celebrities, and Silicon Valley journalists-explores the culture and ideology of San Francisco's tech community in the period between the dot com boom and the App store, w... Social media technologies such as YouTube, Twitter, and Facebook promised a new participatory online culture. Yet, technology insider Alice Marwick contends in this insightful book, Web 2.0 only encouraged a preoccupation with status and attention. Her original research-which includes conversations with entrepreneurs, Internet celebrities, and Silicon Valley journalists-explores the culture and ideology of San Francisco's tech community in the period between the dot com boom and the App store, when the city was the world's center of social media development. Marwick argues that early revolutionary goals have failed to materialize: while many continue to view social media as democratic, these technologies instead turn users into marketers and self-promoters, and leave technology companies poised to violate privacy and to prioritize profits over participation. Marwick analyzes status-building techniques-such as self-branding, micro-celebrity, and life-streaming-to show that Web 2.0 did not provide a cultural revolution, but only furthered inequality and reinforced traditional social stratification, demarcated by race, class, and gender.Taal: Engels;Afmetingen: 25x234x156 mm;Gewicht: 658,00 gram;Verschijningsdatum: januari 2014;ISBN10: 0300176724;ISBN13: 9780300176728; Engelstalig | Hardcover | 2014.
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Status Update: Celebrity, Publicity, and Branding in the Social Media Age (2013)
EN HC USISBN: 9780300176728 bzw. 0300176724, in Englisch, Yale University Press, gebundenes Buch, gebraucht.
Von Händler/Antiquariat, Friends of the Phoenix Public Library [5216420], Phoenix, AZ, U.S.A.
This is a former library book with library stickers and stamps.
This is a former library book with library stickers and stamps.
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