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100%: Jones, D G Brian (Editor), and Tadajewski, Mark (Editor): The Routledge Companion to Marketing History (Routledge Companions in Business, Management Accounting) (ISBN: 9780415714181) in Englisch, Broschiert.
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100%: JONES, D.G. BRIAN; TADAJEWSKI, MARK: The Routledge Companion to Marketing History (ISBN: 9780367868710) 2019, Routledge, London, in Englisch, Taschenbuch.
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The Routledge Companion to Marketing History (Routledge Companions in Business, Management Accounting)
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Routledge Companion to Marketing History (Hardback) (2016)
EN HC NWISBN: 9780415714181 bzw. 0415714184, in Englisch, Taylor Francis Ltd, United Kingdom, gebundenes Buch, neu.
Lieferung aus: Vereinigtes Königreich Großbritannien und Nordirland, Versandkostenfrei.
Von Händler/Antiquariat, The Book Depository US [58762574], London, United Kingdom.
Language: English . Brand New Book. The Routledge Companion to Marketing History is the first collection of readings that surveys the broader field of marketing history, including the key activities and practices in the marketing process. With contributors from leading international scholars working in marketing history, this companion provides nine country-specific histories of marketing practice as well as a broad analysis of the field, including: the histories of advertising, retailing, channels of distribution, product design and branding, pricing strategies, and consumption behavior. While other collections have provided an overview of the history of marketing thought, this is the first of its kind to do so from the perspective of companies, industries, and even whole economies. The Routledge Companion to Marketing History ranges across many countries and industries, engaging in substantive detail with marketing practices as they were performed in a variety of historical periods extending back to ancient times. It is not to be missed by any historian or student of business.
Von Händler/Antiquariat, The Book Depository US [58762574], London, United Kingdom.
Language: English . Brand New Book. The Routledge Companion to Marketing History is the first collection of readings that surveys the broader field of marketing history, including the key activities and practices in the marketing process. With contributors from leading international scholars working in marketing history, this companion provides nine country-specific histories of marketing practice as well as a broad analysis of the field, including: the histories of advertising, retailing, channels of distribution, product design and branding, pricing strategies, and consumption behavior. While other collections have provided an overview of the history of marketing thought, this is the first of its kind to do so from the perspective of companies, industries, and even whole economies. The Routledge Companion to Marketing History ranges across many countries and industries, engaging in substantive detail with marketing practices as they were performed in a variety of historical periods extending back to ancient times. It is not to be missed by any historian or student of business.
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Routledge Companion to Marketing History (2016)
EN HC NWISBN: 9780415714181 bzw. 0415714184, in Englisch, Taylor &Amp; Francis Ltd, gebundenes Buch, neu.
Lieferung aus: Niederlande, 5-10 werkdagen.
bol.com.
The Routledge Companion to Marketing History is the first collection of readings that surveys the broader field of marketing history, including the key activities and practices in the marketing process. With contributors from leading international scholars working in marketing history, this companion provides nine country-specific histories of marketing practice as well as a broad analysis of the field, including: the histories of advertising, retailing, channels of distribution, product design ... The Routledge Companion to Marketing History is the first collection of readings that surveys the broader field of marketing history, including the key activities and practices in the marketing process. With contributors from leading international scholars working in marketing history, this companion provides nine country-specific histories of marketing practice as well as a broad analysis of the field, including: the histories of advertising, retailing, channels of distribution, product design and branding, pricing strategies, and consumption behavior. While other collections have provided an overview of the history of marketing thought, this is the first of its kind to do so from the perspective of companies, industries, and even whole economies. The Routledge Companion to Marketing History ranges across many countries and industries, engaging in substantive detail with marketing practices as they were performed in a variety of historical periods extending back to ancient times. It is not to be missed by any historian or student of business.Taal: Engels;Afmetingen: 33x246x174 mm;Gewicht: 1,01 kg;Verschijningsdatum: februari 2016;Druk: 1;ISBN10: 0415714184;ISBN13: 9780415714181; Engelstalig | Hardcover | 2016.
bol.com.
The Routledge Companion to Marketing History is the first collection of readings that surveys the broader field of marketing history, including the key activities and practices in the marketing process. With contributors from leading international scholars working in marketing history, this companion provides nine country-specific histories of marketing practice as well as a broad analysis of the field, including: the histories of advertising, retailing, channels of distribution, product design ... The Routledge Companion to Marketing History is the first collection of readings that surveys the broader field of marketing history, including the key activities and practices in the marketing process. With contributors from leading international scholars working in marketing history, this companion provides nine country-specific histories of marketing practice as well as a broad analysis of the field, including: the histories of advertising, retailing, channels of distribution, product design and branding, pricing strategies, and consumption behavior. While other collections have provided an overview of the history of marketing thought, this is the first of its kind to do so from the perspective of companies, industries, and even whole economies. The Routledge Companion to Marketing History ranges across many countries and industries, engaging in substantive detail with marketing practices as they were performed in a variety of historical periods extending back to ancient times. It is not to be missed by any historian or student of business.Taal: Engels;Afmetingen: 33x246x174 mm;Gewicht: 1,01 kg;Verschijningsdatum: februari 2016;Druk: 1;ISBN10: 0415714184;ISBN13: 9780415714181; Engelstalig | Hardcover | 2016.
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The Routledge Companion to Marketing History (1992)
EN PB NWISBN: 9780415714181 bzw. 0415714184, in Englisch, Routledge, Taschenbuch, neu.
Lieferung aus: Vereinigte Staaten von Amerika, Versandkostenfrei.
Von Händler/Antiquariat, C. Clayton Thompson - Bookseller [44399], BOONE, NC, U.S.A.
BRAND NEW Softcover A Brand New Quality Book from a Full-Time Bookshop in business since 1992!
Von Händler/Antiquariat, C. Clayton Thompson - Bookseller [44399], BOONE, NC, U.S.A.
BRAND NEW Softcover A Brand New Quality Book from a Full-Time Bookshop in business since 1992!
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The Routledge Companion to Marketing History
EN NWISBN: 9780415714181 bzw. 0415714184, in Englisch, Routledge, Vereinigtes Königreich Großbritannien und Nordirland, neu.
Lieferung aus: Vereinigte Staaten von Amerika, Versandkostenfrei.
Von Händler/Antiquariat, Basi6 International [63714625], Irving, TX, U.S.A.
Ships from multiple locations. FedEx or DHL 4-6 business days delivery to your doorstep.
Von Händler/Antiquariat, Basi6 International [63714625], Irving, TX, U.S.A.
Ships from multiple locations. FedEx or DHL 4-6 business days delivery to your doorstep.
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