Where Value Hides: A New Way to Uncover Profitable Growth for Your Business (Hardcover)
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Why do some companies succeed while others fail? How come some seemingly far-fetched business ideas outperform ideas that look like sure things? Is there a trend or pattern that can determine the fate of a business? Stuart Jackson answers all of these questions in Where Value Hides, and reveals what makes some companies soar while others suffocate. Where Value Hides introduces Jackson's "Strategic Market Positioning" (SMP) theory, which combines principles of customer preference, producer economics, and corporate finance to reveal an accurate picture of a company's health. SMP helps businesses define their markets, measure the real value of those markets, and correct the bad assumptions that lead to misguided growth strategies. Where Value Hides shows business leaders how to devise their company's SMP and explains how market share directly impacts corporate profitability. Once you understand the fundamentals of SMP, you can apply it to any business venture for profitable growth. Jackson explains the best way to collect data and insight to map out a company's SMP. Moreover, he shows how to use SMP to stimulate a business with stagnant growth or tap into hidden yet profitable markets. Using real-life examples, Jackson shows how SMP makes business success predictable and transparent. With SMP you'll be able to run a smart business with confidence, based on real and accurate calculations of your market position and its value. Whether you work for a small business, a mid-sized company, or a large corporation, Where Value Hides will give you a clear strategy for profitable growth and give you the tools you need to lead your company to success.

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Praise for WHERE VALUE HIDES "The key idea here is that within any industry there are market segments where leadership drives significant profits and value. Jackson explains how to find these sweet spots. CEOs, strategic planners, and marketers will find the book invaluable." --John Schweig, Senior Vice President, Strategy & Development, W.W. Grainger "Provides a powerful (and often counterintuitive) framework for acquisitions, new product launches, and major marketing initiatives." --Jim Lawrence, Vice Chairman, General Mills "Anyone wanting to understand what really drives corporate value should read this book. Jackson has made it clear for all of us." --C. John Wilder, Chairman and Chief Executive Officer, TXU "Building a strategic market position does not happen by chance. Where Value Hides clearly explains how to manage (and invest in) a business strategically. The tools and approach have been successfully applied at AMETEK, and I am applying them at Wabtec." --Al Neupaver, CEO, Wabtec "CEOs will find here a creative new paradigm for growth that doesn't sacrifice profits. Strategy and marketing VPs will find practical tools for putting the ideas to work." --Mike Mussallem, CEO, Edwards Lifesciences "This is an invaluable and insightful book. It gave me a much-improved framework for growth strategy and I'm putting it to good use!" --Kevin Mayer, Executive Vice President, Corporate Strategy, Business Development and Technology Group, The Walt Disney Company "Growing your business without diluting your brand positioning is a critical challenge for executives. Where Value Hides provides a rigorous approach for developing new profit streams across channels and countries." --Ben Gordon, CEO, Mothercare "The illustrations around how companies have used, or failed to use, an understanding of Strategic Market Position to drive growth and profitability are excellent. They provide a great framework for thinking about strategic issues." --Simon Duffy, Executive Vice Chairman, ntl "Where Value Hides is an excellent strategic framework for those executives and managers interested in why strategies succeed or fail. It is a highly readable book filled with very relevant and helpful mini-case studies." --Michele Hooper, Managing Partner, The Directors' Council.

Lieferung aus: Vereinigte Staaten von Amerika, Usually ships in 1-2 business days.
Von Händler/Antiquariat, New Chapter Recycling.
Where Value Hides introduces the Strategic Market Positioning theory, which accurately reveals a company's true health based on factors like market share. SMP helps your business define its markets, measure the real value of those markets, and correct bad assumptions. This book uses real--life examples to explain how to use SMP to directly and positively impact corporate health and profits. Hardcover, Ausgabe: 1, Label: Wiley, Wiley, Produktgruppe: Book, Publiziert: 2006-10-30, Studio: Wiley, Verkaufsrang: 1368939.

Lieferung aus: Vereinigte Staaten von Amerika, Usually ships in 1-2 business days.
Von Händler/Antiquariat, rtcsf.
Where Value Hides introduces the Strategic Market Positioning theory, which accurately reveals a company's true health based on factors like market share. SMP helps your business define its markets, measure the real value of those markets, and correct bad assumptions. This book uses real--life examples to explain how to use SMP to directly and positively impact corporate health and profits. Hardcover, Ausgabe: 1, Label: Wiley, Wiley, Produktgruppe: Book, Publiziert: 2006-10-30, Studio: Wiley, Verkaufsrang: 1368939.

Lieferung aus: Vereinigte Staaten von Amerika, Versandkostenfrei.
Von Händler/Antiquariat, Atlanta Book Company [53553014], Atlanta, GA, U.S.A.

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